Smart Energy Summit Features Executive Session Analyzing Strategies to Monetize Consumer Interest in Energy Management

Parks Associates Reports 28% of U.S. Households Looking to Adopt Electricity Usage Displays


DALLAS, TX--(Marketwire - December 22, 2010) - Rising energy costs and economic conditions are motivating consumer interest in energy management solutions but also setting high expectations for these technologies, according to international research firm Parks Associates, which will host Smart Energy Summit: Engaging the Consumer on January 24-26, 2011, in Austin, Texas.

The conference agenda features the session "Solutions that Deliver on the Promise," January 25 at 11 a.m., with executives from ecobee, Oncor Electric Delivery Company, and Pacific Northwest National Laboratory discussing business strategies that align with user needs and expectations.

"Over one-fourth of U.S. consumers are very interested in an in-home display that shows their current electricity usage, with 90% willing to pay $90-$100 for this solution," said Bill Ablondi, director, home systems research, Parks Associates. "However, this level of interest comes only if it can help save 10-30% off their electric bill. Our Residential Energy Management project is finding, behind the high overall interest in energy-saving solutions, consumers have very specific expectations that must be met before they adopt."

Confirmed speakers for "Solutions that Deliver on the Promise":

  • Stuart Lombard, President and CEO, ecobee
  • Bill Muston, Manager, Research & Development, Oncor Electric Delivery Company LLC
  • Steve Widergren, Principal Engineer, Pacific Northwest National Laboratory

Smart Energy Summit is the premier event examining business opportunities and technical challenges as smart grid technologies move into the home. The agenda features keynote speakers from IBM, Grid Net, and the U.S. Department of Commerce and includes interactive panels and presentations focused on strategies to demonstrate the value proposition of new energy management products, services, and standards.

Visit www.smartenergysummit2011.com or contact 972-490-1113, sales@parksassociates.com for information.

About Smart Energy Summit
Smart Energy Summit: Engaging the Consumer, hosted by Parks Associates, is the premier conference studying the market for residential energy management and smart grid technologies.
The event features a unique combination of market research, including Parks Associates' landmark Residential Energy Management service, and real-world expertise, with industry experts examining the current status of smart grids, the opportunities and pitfalls of integrating home systems with smart grids, and the new benefits to consumers, from cloud services and in-home control products. http://www.smartenergysummit2011.com

Contact Information:

Mindi Sue Sternblitz-Rubenstein
Parks Associates
972-490-1113
mindi.sue@parksassociates.com