FORT LAUDERDALE, FL--(Marketwire - January 5, 2011) - Ambit Advertising and Public Relations has been retained to create a marketing campaign to increase awareness and sales of Café Don Pablo gourmet coffee, which is distributed through Costco stores throughout the southeastern United States.
Café Don Pablo sells fresh gourmet specialty coffees made from high-altitude 100 percent Arabica coffee beans cultivated in nutrient-rich volcanic soil by fourth generation farmers. The java maker controls the supply chain, starting with growing the finest Colombian beans, to roasting-to-order in small batches for freshness and flavor, to distribution and sales.
"Our strategy for Café Don Pablo combines traditional and digital media, using technology to personalize and individualize. Our team couldn't be more energized to be part of the company's growth," said Kathy Koch, president and CEO of Ambit. "And, if you want a delicious cup of coffee anytime, stop by our agency. We've always got a fresh pot of Café Don Pablo brewing."
Miami-based Café Don Pablo is family owned and operated by Burke Brands, LLC and run by president and CEO, Darron Burke. Café Don Pablo supplies select retail stores, restaurants, offices, distributors and private label food companies.
In addition to Café Don Pablo coffees, Burke Brands also produces and sells Pablo's Pride gourmet coffees through Sam's Club stores. Both coffees are available online at www.cafedonpablo.com.
"Selecting Ambit was essential to helping us reach our full potential," said Burke. "Ambit wowed us with their energy, creativity and understanding of what Café Don Pablo can do to better communicate its message of quality, authenticity, and value to its target audience."
Koch said Ambit will execute an integrated marketing campaign including public relations, social media and targeted advertising.
Ambit provides advertising, public relations, and social marketing solutions to build brands, increase sales and heighten visibility for business. Ambit is a WomenCertified® business.
For more information, call (954) 568-2100 or visit www.ambitmarketing.com.
Contact Information:
Media contact:
Adam Matza
Ambit Advertising and Public Relations