Synacor Creates Division Dedicated to TV Everywhere Initiative


BUFFALO, NY--(Marketwire - January 27, 2011) -  Synacor, a market leader powering personalized homepages and online entertainment services for high-speed Internet subscribers, today announced the creation of a new division focusing on the nascent yet increasingly important industry initiative, TV Everywhere. The division is working on several product releases on multiple devices on behalf of its clients. The multiple platform solutions include portable tablets, Internet connected TVs and mobile devices. Driven by client demands and market trends around the TV Everywhere integration, Synacor is seizing the opportunity to strengthen its presence by creating an internal multiplatform division to evaluate opportunities that extend the company's TV Everywhere presence. 

As mass media consumption habits continue to change, Synacor is committed to ensuring its clients are at the forefront of industry trends. First generation release on tablet and Internet connected TV products for its partners are expected in Q2 of 2011.

"Increasingly, consumers expect to be able to access content and features from our customers on any device. Sequestering the experience to the home or simply on a PC is quickly becoming inadequate. Because this trend is driven by both consumer expectations and client demands, we are committing to the creation of a division focused exclusively on TV Everywhere," said Ron Frankel, CEO of Synacor. "With our authentication technology, we are uniquely positioned to deliver high quality authenticated entertainment content, including TV, movies, video, games, music, and other online services that consumers can access anywhere, anytime and on any device through their high speed internet or broadband provider."

About Synacor
Synacor powers personalized homepages and online entertainment services reaching over 25 million high-speed Internet subscribers worldwide. Its stable of cable, telecom, and satellite providers utilizes Synacor's best-of-breed technology solutions to deliver the next generation of video, news, gaming and other content and services across multiple digital platforms. Synacor's innovative technology platforms enable its partners to quickly adapt to the evolving online landscape, driving consumer engagement and generating new revenues through search, content distribution, advertising, value-added services and e-commerce. Synacor is headquartered in Buffalo, NY. For more information please visit www.synacor.com.

Contact Information:

Contact
Aly Gibson
LaunchSquad for Synacor
(212) 564-3665
synacor(at)launchsquad(dot)com