BOULDER, CO--(Marketwire - February 1, 2011) -  InDevR, one the West's fastest growing biotechnology companies, today announced it has signed six agreements with leading life science instrument distributors for US and international territories to market the company's ViroCyt 2100 Virus Counter®.

The Virus Counter represents a significant technology shift that will dramatically streamline research and development efforts for vaccine manufacturers, pharmaceutical and biotechnology companies and researchers worldwide. This proprietary, patent-pending technology will allow scientists to expedite the vaccine development process and greatly improve time to market.

Michael Minard, InDevR's Director of Business Development, said the Virus Counter will be actively marketed to scientists in India, China, Japan, Korea, Belgium, Luxembourg, the Netherlands, the United Kingdom and the United States via select distributors. Minard adds, "This rapid growth and acceptance by distributors reflects the level of excitement about the new technology."

"Current testing methodologies are inconsistent, sometimes unreliable and time consuming. Compared to old methods -- which can take days to weeks to complete -- the Virus Counter provides scientists with accurate virus quantification within minutes," said Kathy L. Rowlen, PhD, InDevR's CEO and Chief Science Officer. "We are honored to have these very talented and knowledgeable distributors help us bring the Virus Counter to scientific communities throughout the world."

Rowlen said agreements have been executed with AR Brown Co., Ltd., to market the Virus Counter in Japan; Pharmatech Inc., in Korea; Applikon Biotechnology Inc.-US for the United States of America; Applikon Biotechnology B.V. for the countries of Belgium, Luxemburg, Netherlands and the UK; Automed Systems Pvt. Ltd. for the nation of India; and HuaYue Enterprise Holdings Ltd. for the country of China. 

Bhanu Prakash, CEO of Automed Group of Companies, India said, "The Virus Counter provides a proven, reliable and simple method to quantify viruses in a fraction of time required to conduct a traditional plaque assay. India has a very important and active vaccine research community which will benefit from this exciting technology. We're very pleased to offer the Virus Counter to scientists in India."

"We are delighted to bring this product to market in China. We have a number of important customers who are actively seeking solutions to their virus quantification challenges. Our customer base is excited about this novel instrument," said Rolyn Lou, General Sales Manager, Biopharmaceutical Division, for HuaYue.

About the Companies
InDevR is among the fastest growing biotechnology firms in the West. Founded in 2003, the company develops breakthrough life science instrumentation. This year, InDevR launched the ViroCyt™2100 Virus Counter® for rapid virus quantification. For more information about the company, please visit

AR Brown Co., Ltd., having its roots in the U.K., has been involved in the leading industries of the era such as Chemicals, Pharmaceuticals, Biotechnology and Medicals during its over 60 years history in Japan.

Pharmatech, Inc. was established in 2000 as a private company and incorporated in 2001 with a focus on biotech products for the Korean Market. Pharmatech currently has over 40 sales representatives in this market.

Applikon Biotechnology, Inc. is a US based corporation and is a subsidiary of Applikon Biotechnology, B.V, a privately owned Dutch company and a market leader in bioreactor systems for research and production. Applikon Biotechnology, Inc was founded in 1983; Applikon is a global leader in providing a broad range of products in cell cultivation and analysis solutions for R&D, Pilot, and cGMP applications. Applikon Biotechnology, Inc. is headquartered in Foster City, CA. Applikon Biotechnology, B.V. is located in Schiedam, the Netherlands.

Automed Systems (P) Ltd., established in 1998, specializes in automation in microbiology, instrumentation for biotechnology and medical devices with services and application support functions that meet the needs of the pharmaceuticals, healthcare, food & agro, academics and drug discovery areas. Headquartered in Bangalore, Automed has Regional offices in Chennai, Hyderabad, Mumbai, Delhi, Ahmedabad and many Tier-2 cities, besides support locations across the country, thereby ensuring a pan India presence. Automed is a BVQI certified, ISO 9001-2000 Certified, Life Science Services Company.

HuaYue Enterprise Holdings Ltd. is a private company which was established by Mr. Gordon Xie, the President/General Manager, in 1989. The core business is in importing and selling high quality scientific & analytic equipments and consumables in Life Science, Bio-technology, IVF and Food Safety fields in China market. Hua Yue rewarded the ISO 9001 certification from TUV in 2004.

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Amy Whittier

Brad Bawmann
The Bawmann Group