SAN JOSE, CA--(Marketwire - March 7, 2011) - NetEnrich, the IT channel's top source for delivering a comprehensive suite of IT Services (IT-as-a-Service) to solution providers, today announced that Everything Channel's CRN Magazine has named its senior vice president and general manager, Justin Crotty, a 2011 Channel Chief. Channel Chiefs are leaders in creating effective channel programs for solution providers. They consistently defend, promote and execute effective channel partner programs and strategies. 

"Services, especially managed services, are not a slam-dunk sale for many IT solution provider partners," said Crotty. "Having a skilled, experienced and consultative sales force is critical, not only for our success but to help our partners succeed in shortening their sales cycles for services and service adoption among their business clients."

Through Crotty's leadership, NetEnrich has invested in a dedicated team of professionals embedded in the field working alongside distribution and solution provider partners to enable the growth of managed and professional IT businesses within the IT channel. In addition, NetEnrich has recently extended its offering of enterprise-level and network managed services to support solution providers who service midsized and large enterprise business customers. Finally, he is responsible for developing a better way for solution providers to grow and manage their professional IT service businesses with a dedicated ISO27001 operations center featuring more than 200 expert, certified engineers, ITIL standard-based quality control processes and certified enterprise-class technology infrastructure available 24x7, 365 days per year.

During 2010, Crotty joined NetEnrich from Ingram Micro, Inc. where his team built and cultivated the first, and most innovative managed and cloud services business offered by an IT distributor. At Ingram Micro, Crotty was responsible for the development, sales and growth of the company's services portfolio including cloud computing and Software-as-a-Service (SaaS), managed services, warranty maintenance services and professional IT labor based services. In his current role, Crotty is driving the growth and scale of NetEnrich's channel engagement strategy and programs.

NetEnrich CEO, Raju Chekuri, acknowledges the recognition given by Everything Channel's CRN Magazine, "Justin understands the IT services business strategy for the channel and he knows the hard work that is involved in building a successful channel partner organization. We are honored to have him recognized as a 2011 Channel Chief for his role in enabling NetEnrich and IT channel partners to succeed with professional IT services. We believe there's a great deal of potential out there with cloud computing and managed services, and we are developing new ways to support our partners with first-rate enterprise IT services that will better position their growth in the future."

This year's Channel Chiefs were chosen by Everything Channel's editorial team based on criteria including policy and program innovations made during the past year, the amount of revenue their company generates through partners, their willingness to speak out publicly on behalf of the channel, and the number of years they have dedicated to channel activities. 

"Being named a Channel Chief is one of the most prestigious honors in the IT industry. This year's Channel Chiefs offer tremendous insight into the who's who of the channel," said Kelley Damore, vice president, editorial director, Everything Channel. "Top channel executives consistently ensure that the channel's voice is heard when strategic decisions are being made and continually nurture mutually profitable relationships. We applaud this year's Channel Chiefs for their successful partner programs and strategies."

For additional information on the CRN Channel Chief list, which was published in the Feb. 21, 2011 issue, visit

For more information, please visit or call 408-436-5900.

About Everything Channel
Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at Follow us on Twitter at

About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to

About NetEnrich
NetEnrich offers the IT channel infrastructure, enterprise, cloud and data center IT managed and professional services for a better way to grow an IT services business. The company's innovative remote and comprehensive suite of IT services (IT-as-a-Service) gives solution providers and MSPs instant access to expert, certified IT engineers, proven ITIL processes and an ISO27001 certified, SAS70 audited network operating center (NOC) for a much lower cost than full-time resources. Partners purchase NetEnrich IT-as-a-service on a monthly or hourly basis to enhance or augment their IT capabilities, some choose to resell NetEnrich directly to their end customers. Visit us at, on Twitter @netenrich or call us at 408-436-5900.

Contact Information:

Media Contact:
Suzanne Collier
iD8 Marketing |Strategy (for NetEnrich)
+(714) 572-1498