Veteran Software Leader to Head Mashery's Product Engineering and Operations


SAN FRANCISCO, CA--(Marketwire - March 30, 2011) - Mashery, the leading provider of API (Application Programming Interface) enablement and management services, announced today it has expanded its executive team with the appointment of Heather Mckelvey, vice president of engineering and operations.

With more than 25 years of experience in designing and delivering hardware and software products, internet services and Software as a Service solutions, Mckelvey brings strong technical expertise and a passion for delivering product to the Mashery management team. Mckelvey has delivered and gained technical expertise in application servers, eCommerce platforms, music/media internet services, highly scalable, fault tolerant solutions for the enterprise market. Prior to Mashery, Heather was vice president of engineering and support at Marketlive and senior director of engineering managing delivery of internet service at Netscape/AOL. 

"This is a very busy and exciting time for both the API industry and Mashery," said Mckelvey. "I look forward to working with the Mashery team to continue creating industry leading technology that will allow us to capitalize on the API movement and continue the company's momentum in the marketplace."

Mashery helps organizations develop an API infrastructure to facilitate content and data sharing between communities and applications, enabling developers to create applications for mobile phones, social media sites or affiliate websites that can help companies drive sales, broker partnerships and build brands.

About Mashery
Mashery's API management tools and strategic services help companies connect with customers and partners in a changing digital world by extending reach across devices, markets and the Web. Mashery leads the industry with a holistic approach for API initiatives -- from setting platform strategy and measuring business objectives to the heavy lifting of providing and managing infrastructure to facilitating relationships with our 95,000 strong network of Web and mobile application developers. Having worked with over 100 leading brands to power more than 25,000 apps, Mashery's knowledge, experience and proven strategies enable companies to focus on their core business while driving sales, building new revenue channels and realizing faster time-to-market for innovative applications. Mashery was founded in 2006 and has built an impressive list of clients that include Best Buy, Netflix, and The New York Times. For more information, visit www.mashery.com.

Contact Information:

Media Contact:
Perrin Dent
(415) 963-4174 ext. 11
mashery (at) bordersgratehouse (dot) com