Xenemetrix Continues Marketing Expansion in North America

F & S Award Winner Signs Agreement With Eastern Applied Research in USA


TORONTO, CANADA--(Marketwire - April 5, 2011) -

NOT FOR RELEASE IN THE UNITED STATES OR TO U.S. NEWS WIRE SERVICES.

Eurocontrol Technics Inc. (TSX VENTURE:EUO), a Canadian public company specializing in the acquisition, development and commercialization of innovative authentication, verification and energy security technologies, through its wholly owned subsidiary Xenemetrix Inc., today announced it has signed an exclusive distribution agreement with Eastern Applied Research Inc. of Buffalo, New York, USA. For twenty years, Eastern Applied Research has provided a reliable source of service, support and solutions for all models of X-ray fluorescence analyzers. They are experienced at providing on-site certification, training and repair services for a wide range of x-ray fluorescence analyzers and also provide consultation and application support.

"Xenemetrix's new partnership with Eastern Applied Research provides the Company with a solid footprint in North America," commented Bruce Rowlands, CEO Eurocontrol Technics. "We are delighted to have the support of Eastern Applied Research, who is considered to be leaders in the North American X-ray fluorescence analyzer marketplace. Eastern Applied Research anticipates good demand for the advanced Energy Dispersive X-ray Fluorescence (EDXRF) spectroscopy technologies produced by Xenemetrix," added Bruce Rowlands

Eastern Applied Research will exclusively promote and distribute Xenemetrix's products in the North American market.

"We are pleased to add Xenemetrix's newest EDXRF analyzer line to our current mix of analytical technology. Recently, our well established customer base has shown a need for top performing material analyzers," said Shawn M. Kramer, President of Eastern Applied Research. "I believe both organizations will benefit from this agreement as the Xenemetrix line offers state of the art analyzers that produce accurate results and mobility". 

Xenemetrix will continue to source marketing and distribution partnerships with new and well established distributors in other parts of the world.

About Eurocontrol Technics Inc.

Eurocontrol Technics Inc. through its two wholly owned subsidiaries Global Fluids International S.A. ("GFI") and Xenemetrix Inc., is one of the world's pioneers in developing and implementing innovative molecular marking systems for the oil industry. Through its proprietary PetromarkTM integral system, GFI has developed a four-part solution consisting of a molecular marker, injection, monitoring and control components. Such oil industry cost realities along with GFI's five-year R&D efforts to create its industry-leading marking solutions, along with access to capital provided by Eurocontrol Technics Inc. allows management to pursue numerous anticipated oil marking opportunities in 2011 and in years to come. www.eurocontrol.ca

About Xenemetrix Inc.

Xenemetrix Inc. is based in Israel with a wholly-owned subsidiary in Texas, USA and is a leading designer, manufacturer and marketer of Energy-Dispersive X-ray Fluorescence (EDXRF) systems and components for a wide range of industries and applications. Relying on more than 30 years experience in the field, Xenemetrix provides quality and cost effective answers to real world analytical challenges by combining the latest technological developments with innovative engineering. Xenemetrix has an installed base of approximately 800 systems worldwide of which 250 are installed in the USA. Eurocontrol purchased Xenemetrix in October 2010 with the aim to leverage the in-house technology portfolio to revamp the product line to include systems dedicated to anti-counterfeiting and home-land security. Xenemetrix was awarded Frost & Sullivan's "GLOBAL PRODUCT LINE STRATEGY OF THE YEAR AWARD IN THE EDXRF ANALYZERS MARKET" for the year 2010. Please visit Xenemetrix's web site at: www.xenemetrix.com

About Eastern Applied Research

Eastern Applied Research, Inc. began as a regional service provider for a wide range of coating thickness measurement instruments with a focus on x-ray fluorescence. To meet the complete needs of their clients Eastern Applied established an in-house standards laboratory that sells XRF standards worldwide and began offering analytical equipment to solve a variety of testing needs. In time, through the organizations dedication to offering efficient response times and competitive pricing (an overall dedication to customer satisfaction) the client list grew and required additional technical staff be added to support that growth. Expanding the on-site service personal to include representatives to cover Central and Western United States was the next step in the evolution of this complete EDXRF service provider. Now, in the twentieth year of operation, Eastern Applied provides service and support throughout North America - covering Canada and Mexico with bi-lingual service personal as needed. Over the past two decades, Eastern Applied's core technical staff has developed a complete working knowledge of a range of XRF analyzer models and application fields – earning a reputation as a leading provider of XRF service and solutions. www.easternapplied.com

Cautionary Note Regarding Forward-Looking Information This press release contains "forward-looking information" within the meaning of applicable Canadian securities legislation. Forward-looking information includes, but is not limited to, statements with respect to the future financial or operating performance of each of Eurocontrol, its projects and partnerships, expected synergies resulting from the partnership, the effect such arrangements can be expected to have on Eurocontrol's performance and regulatory matters. Generally, forward-looking information can be identified by the use of forward-looking terminology such as "plans", "expects" or "does not expect", "is expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates" or "does not anticipate", or "believes", or variations of such words and phrases or state that certain actions, events or results "may", "could", "would", "might" or "will be taken", "occur" or "be achieved". Forward-looking information is subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of Eurocontrol and Xenemetrix to be materially different from those expressed or implied by such forward- looking information, including but not limited to: general business, economic, competitive, political and social uncertainties; timing and availability of external financing on acceptable terms; conclusions of economic evaluations; changes in project parameters as plans continue to be refined; failure of plant, equipment or processes to operate as anticipated; accidents, labour disputes and other risks of the industrial industry; and, delays in obtaining governmental approvals or in the completion of activities. Although the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking information. Eurocontrol does not undertake to update any forward-looking information, except in accordance with applicable securities laws.

Contact Information: Eurocontrol Technics Inc.
Sabina Srubiski
Investor Relations Manager
(416) 309-2957
ssrubiski@eurocontrol.ca
or
Eurocontrol Technics Inc.
W. Bruce Rowlands
President and Chief Executive Officer
(416) 861-5883
browlands@eurocontrol.ca