SAN DIEGO, May 10, 2011 (GLOBE NEWSWIRE) -- According to Michio Kaku, Physics Professor at City University of New York, 2011 is going to be a wet year. Kaku recently appeared on NBC's Today Show stating that predictions show global warming, more correctly referred to as "global swinging," is making its mark with more moisture in the air than ever. Unfortunately, this is not ideal for the typical 'perfect hair' enthusiast. Eufora Int'l.'s International Artistic Director and award-winning stylist, Dee Fortier, shares her tips on how to stay frizz-free during the summer months.
Depending on your hair type, high moisture content in the air during humid weather can create frizz. This occurs because humidity tends to draw out the worst natural hair tendencies. The moisture in the air reacts with the hydrogen bonds in each strand, causing hair to lose the style it has been set in to.
As we swing in to the summer, this means learning to control the frizz and humidity through the summer months. Fortier, a Mirror and Contessa award-winner, lists her must-have products and tips on how to make your hair work best for you:
Hydration Leave-in Conditioner: Use a light-weight leave-in conditioner with sun protection this summer to help keep hair managed and to prevent damage from the sun. Eufora's Hydration Leave-in Conditioner is a weightless, protein-rich, daily leave-in that protects hair from appliance heat and environmental stresses including sun damage. Soy, Wheat and Amino Acids specially blend to heal, strengthen and repair the hair shaft to add shine. SRP $22.95
Smooth'n Straightening Balm: To fight frizz in the hair as a result of higher humidity, try a non-chemical hair straightener and styling product. Eufora's Smooth'n Straightening Balm does just that. Use Smooth'n while blow drying hair to straighten curly, frizzy and unruly strands. Smooth'n leaves the hair soft and moveable, not stiff and tacky like most products of its type. Botanical extracts of Chamomile, Sage and Marshmallow Root calm and sooth strands that are subjected to humidity. SRP $22.95
Pure Polish: Fortier recommends using a shine product that softens coarse textured hair. Pure Polish Finishing Drops adds beautiful luster and shine to dry flyaway hair. It alleviates frizziness, adds softness and conditions as it shines. JoJoba Oil, Kukui Nut Oil and Aloe Vera Oil are all specially blended to provide moisture and rejuvenation benefits to the hair. SRP $28.95
By integrating the above products into your daily hair routine, you are bound for shiny, frizz-free tousles. Not only can you bring your hair back to its glory this summer with Eufora products, you don't have to worry about hurting the earth because all Eufora products are people and planet friendly.
Where to Shop
To find a salon near you visit www.eufora.net or call 1-800-638-3672.
About Eufora
Since launching over a decade ago, Eufora has built a reputation for providing unique, top performance "People and Planet Friendly" products and is now one of North America's fastest growing salon professional brands. Eufora utilizes the most advanced botanical, vitamin and non-carcinogenic ingredients available with scientifically proven benefits to the hair, scalp and skin, as well as pure essential oils for a true aromatherapy experience. Cofounders, Don and Beth Bewley are proud to have created a company that provides products with unparalleled performance that respect the environment and your health.
Eufora provides comprehensive advanced artistic and business education, motivation and inspiration for salon professionals on an on-going basis through their YOU School Advanced Academies, annual Global Connection educational symposium, and in-salon and distributor classes. The curriculum addresses substantial topics in cutting edge techniques, client service, team management, goal achievement product orientation, and more. As Eufora continues on its journey, our vision to give back to the professional industry and fellow stylists will remain fundamental. New products will be held to the highest standard and our commitment to always promoting and upholding the integrity of the professional salon industry will be unwavering. For more information contact 1-800-638-3672 or visit www.eufora.net.
CONTACT:
Mia West
619.501.2756
mwest@west-pr.com
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