Creative Realities Lands Digital In-Store Assignment for CBS Outernet's GameStop TV

NEW YORK, NY--(Marketwire - Jul 14, 2011) - Creative Realities has been awarded the digital in-store services agreement for GameStop TV, it was announced today by the company's CEO, Paul Price. As part of the new partnership, Creative Realities will service GameStop TV's network of 4,000 retail locations across the country, helping create a national scale for the CBS Outernet-operated program to offer to national advertisers.

"We are delighted to have won this important assignment," said Price. "This underscores our leadership in the digital in-store services segment. We are particularly proud to have been selected by CBS Outdoor after a thorough and exhaustive review process."

Creative Realities is a digital experience company that designs innovative solutions to bridge the virtual and physical worlds. The firm has worked with brands like Foot Locker, RadioShack and Nike and has offices in New York, London and Fairfield, NJ. Creative Realities is a Pegasus Capital company.

CBS Outernet's GameStop TV is part of CBS Outdoor, one of the largest out-of-home media companies in the Americas (United States, Canada, Mexico and South America), which has a major presence across Europe in the United Kingdom, Ireland, France, Italy, the Netherlands, Spain and China. With both traditional outdoor and transit advertising properties, this division gives advertisers both breadth of coverage across vast geographies and depth of coverage, providing multiple media opportunities in key markets. For more information, visit www.cbsoutdoor.com.