CINCINNATI, OH--(Marketwire - Jul 19, 2011) - At its recent annual forum, Datalliance announced that the company is in the process of expanding its industry-leading Vendor Managed Inventory (VMI) service for Europe. This expansion is in preparation for more aggressive marketing of the Datalliance VMI service to manufacturers located in Europe to begin in early 2012. Actions to be implemented in the third and fourth quarter of 2011 include system and Customer Care support availability during business hours in European time zones, and the addition of Customer Care specialists with a wider range of language fluency. Because VMI is a highly collaborative process between suppliers and customers, Datalliance is in the process of developing affiliations with European industry associations to increase awareness of the value of VMI in target industries.

A Growing European and Global Presence
Datalliance is already being used by manufacturers to provide VMI services for both industrial and consumer products in 49 locations and 15 countries within Europe, with more European locations planned. Overall, Datalliance is being used by manufacturers to manage thousands of inventory locations in 41 countries world-wide, including hundreds of locations in South America, Asia, and Australia in addition to North America and Europe. Many Datalliance customers are global leaders within their industries, including the US operations of a number of European headquartered companies such as Philips, Schneider Electric, Siemens, and SKF.

A Commitment to Quality
"We pride ourselves in delivering a highly functional, highly reliable VMI platform and excellent surrounding services," said Carl Hall, Datalliance President and CEO. "We are now strengthening our ability to deliver the same high quality of service to manufacturers located in Europe as we currently deliver to our customers located in North America."

About Datalliance
Datalliance is a leading provider of collaborative commerce services, and the world's largest independent VMI service provider. Delivered via the Internet using the 'Software as a Service' (SaaS) model, Datalliance make it easy for suppliers and their customers to establish sales and inventory management relationships that fully align business objectives, improve collaboration, and streamline supply chain operations. Datalliance manages billions of dollars in orders, millions of SKUs, and thousands of locations for leading Fortune 1000 companies in a number of industries. For more information about Datalliance, visit

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Brian Lindner