PARSIPPANY, NJ--(Marketwire - Jul 22, 2011) - Vistaar Technologies, Inc., an innovator of price and promotion solutions, today announced it will host a free webinar, "Pricing Solutions for Software Companies," featuring keynote speaker Vimal Solanki, vice president of corporate strategy at McAfee, Inc., the world's largest dedicated security technology company. The webinar is scheduled for 12 p.m. (EDT) on Thursday, July 28, and is intended for senior executives responsible for sales, deal desk, and sales operations/finance in the software industry.

Based on his personal experience, Solanki will discuss how McAfee is faced with the same challenges as many of today's software companies --shorter product life cycles, aggressive competition and the commoditization of products. McAfee's strategy to increase revenue and margins includes using pricing technology to find the right price for unique packaging combinations of hardware, software and services targeted to meet the needs of specific markets. With visibility into historic performance and competitive intelligence, coupled with forward-looking analysis and targeted discounting recommendations, sales teams can use pricing technology to make more informed decisions resulting in compelling offers that don't sacrifice profit.

Webinar Information:
"Pricing Solutions for Software Companies"
Date: Thursday, July 28
Time: 12 p.m. (EDT)

This webinar will cover how pricing technology:

  • Creates a consistent pricing framework to holistically support deal desk, finance and sales teams, driving more profitable deals
  • Overcomes the pricing challenges in a complex environment of promotions, renewals, subscriptions, perpetual licenses, solutions and services
  • Gains visibility into customer portfolios to make better pricing decisions
  • Protects margins and grows portfolios using cross-sell and up-sell opportunities

To register for this webinar, visit:

Vistaar's Price and Promotion Management Solution is a collaborative, configurable and extensible solution that enables companies to optimize prices and drive business objectives through improved planning, selling and tracking processes. The analysis of real-time, actionable data in 'what if' pricing scenarios closes the loop between the actual sales made and the next planning cycle, building sustainable growth and ensuring long-term competitive advantages.

About Vistaar Technologies, Inc.
Vistaar is an innovator of price and promotion management solutions. Vistaar's pricing software enables companies to achieve pricing best practices through price analytics, price optimization, price list management and deal management. Vistaar is working with companies such as AMD, Beam Global, Cisco, Pernod Ricard and GE to transform pricing operations into a strategic advantage. For these companies, Vistaar pricing solutions drive measurable price and margin improvements that deliver profitable growth and maximum shareholder value. Vistaar's operations include six offices across North America, Europe and Asia. Visit our website or contact Vistaar at +1 973.581.6300 for additional information.

Contact Information:

Press Contact:
Liz Palm
DPR Group, Inc.
(240) 686-1000

Company Contact:
Kathy Mammon
Vistaar Technologies, Inc.
(973) 434-6240