Dez Bryant, Dallas Cowboys Wide Receiver, Inks Deal to Endorse Core Synergy Performance Wristband

Lutte Licensing Group, LLC Adds Bryant to Growing Roster of Athlete Endorsers


COLUMBUS, OH--(Marketwire - Aug 15, 2011) - On the heels of his second season with the Dallas Cowboys, wide receiver Dez Bryant signed an exclusive endorsement and licensing agreement with Lutte Licensing Group, LLC, maker and distributor of Core Synergy®, a patented decagon-shaped, titanium-infused, silicone wristband. Starting in September, Core Synergy wristbands featuring Bryant's signature will be available in blue and white.

"Dez Bryant is a playmaker for the latest edition of America's team, the Dallas Cowboys. He personifies what Core Synergy stands for," said Michael H. DiSabato, CEO of Lutte Licensing Group. "We're thrilled to add him to our growing list of star athlete endorsers."

The announcement of Bryant's signing follows a busy year for Lutte Licensing Group and its Core Synergy™ brand. Earlier this year, Lutte Licensing Group added NFL superstar quarterback Michael Vick, along with high-profile Super Bowl athlete endorsers Maurkice Pouncey, the Pro Bowl center of the Pittsburgh Steelers; veteran linebacker, AJ Hawk, from the Super Bowl champion Green Bay Packers; and Chicago Cubs shortstop Starlin Castro to its roster. In late 2010, Lutte also signed model and UFC® Octagon girl, Arianny Celeste, to a sponsorship and licensing deal for the brand. Lutte Licensing Group, LLC also owns the exclusive licensing and manufacturing rights to prominent mixed martial arts brands, Cage Fighter® and CF Athletic®.