Source: GrowthWorks Capital Ltd.

Matrix Asset Management Inc. Named Among BC's Top Employers for 2012

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Feb. 13, 2012) - Matrix Asset Management Inc. ("Matrix) (TSX:MTA) is proud to announce it has been named to the list of BC's Top Employers for a 3rd consecutive year. Organized by the editors of Canada's Top 100 Employers, the 2012 BC's Top Employers list recognizes British Columbia employers that lead their industries in offering exceptional places to work with the most progressive and forward-thinking programs.

For 2012, Matrix is ranked among BC's best employers for, and among other things, its support to employees' work/life balance, parental leave program and contributions to a defined benefit pension plan. Matrix's strong values are best illustrated by its commitment to respect for people, client-focused, integrity, performance-driven, openness to new ideas and balance lifestyle.

"I am very proud that Matrix has once again made the list of BC's Top Employers" said David Levi, President and Chief Executive Officer of Matrix. "We regard our 111 employees across Canada as our most important and valuable asset. We strive to attract and retain the top talent. I would like to thank all of our employees for their continued vote of confidence and commitment in earning us this recognition as top employer."

Prior to this recognition, GrowthWorks Capital Ltd. (a subsidiary of Matrix) had also been recognized in BC's Top Employers for 2 years in a row.

"I appreciate the culture and work environment as well as the commitment Matrix has to its employees. For several years I have been working with an excellent team of people and would recommend the Matrix group of companies as a great employer." said Tony Rautava, Manager and 8 year employee at Matrix.

About Matrix (www.matrixasset.ca)

Matrix (TSX:MTA) is a diversified asset and wealth management company with approximately $1.9 billion in assets under management and offices across Canada. The Company's mission is to provide a diverse array of investment choices and the best possible investment management service to Canadian investors and institutions. The Company delivers its services through three main operating subsidiaries serving institutional, high net worth and retail investors.

Contact Information:

Matrix Asset Management Inc. - English Inquiries
Debbie Gray
Senior Vice President, National Sales and Marketing
416-934-7726
debbie.gray@matrixasset.ca

Matrix Asset Management Inc. - French Inquiries
Isabelle Gervasio
Vice President, Investor Relations and Business Development
514-227-0666 ext. 222
isabelle.gervasio@matrixasset.ca
www.matrixasset.ca