NASHVILLE, TN--(Marketwire - Feb 14, 2012) - Digital Reasoning, the leader in unstructured data analytics at scale, will showcase its Automated Understanding capabilities at the O'Reilly Strata Conference being held in Santa Clara, California, February 28 - March 1, 2012. Tim Estes, CEO and founder of Digital Reasoning, will present a talk entitled Automated Understanding -- The Next Evolution in Big Data Analytics on Wednesday, February 29th at 4:00 PM. Digital Reasoning is a Partner Sponsor of the conference's Data Science track.

Digital Reasoning will also demonstrate how its flagship product Synthesys® automatically finds the links and commonalities in a large data set. Synthesys will analyze patent information and compare the similarity of existing patents and explore the commonalities among inventors, owners, legal firms, and subjects.

Where: O'Reilly Strata Conference, Santa Clara Convention Center, Santa Clara, CA
Booth: #507
Exhibits: February 29 - March 1, 2012
Tim Estes Conference Session: Wednesday, February 29 at 4:00 PM, Ballroom H

About Tim Estes Conference Session:
Data Scientists deal with a complex world of Big Data -- increasing volume, velocity and variety of data -- demanding an evolution in the solutions for analytics. Analytics today are not just about statics but really understanding the meaning of content regardless of the source or the structure. Humans can't keep up with this massive amount of information and are unable to make sense of it all. Tim will introduce Automated Understanding for Big Data and explain how this new evolution is the fundamental step in developing critical insights from big data leading to democratizing understanding.

About Digital Reasoning
Digital Reasoning ( provides automated understanding for Big Data. Automated understanding analyzes unstructured and structured data to reveal the hidden and potentially valuable relationships between people, place and time. More than a dozen government agencies use Digital Reasoning's flagship product, Synthesys, to uncover security threats and accelerate the time to actionable intelligence. The company is headquartered in Franklin, Tennessee, with a satellite office in Washington, DC which serves its growing government client base. For more information, please visit

Digital Reasoning™ and Synthesys® are trademarks of Digital Reasoning Systems, Inc.

Contact Information:

Laura MacSweeney
Red Javelin Communications