Cross-Platform News Discovery App Entirely Re-Imagined for iPad; Smart Personalization Technology Makes You Smarter, Too
SUNNYVALE, CA--(Marketwire - Jul 10, 2012) - Today we're launching an entirely re-imagined edition of News360 for iPad that's been in the works for nearly a year. Make no mistake, ladies and gents, this is no garden variety update. You can call it social discovery or algorithmic curation or the buzzword du jour of your choice, but we're calling it staying informed. See for yourself: download News360's new app for free in the App Store.
Newsflash: there's a lot of junk on the Web. At last count, it would take 57,000 years to read it all. Who has that kind of time? Over the past two years, News360 has been waging an epic battle against information overload, building a super-smart personalization engine that helps readers discover high-quality, relevant news stories about everything from major world events to the latest on their niche interests. We save you time by combing through the Web and analyzing more than 200,000 articles every day, paying attention to factors like language, tone, quality of writing, freshness, sharing activity and a whole lot more, to match you with the stories and writers you'll like the most -- even if you don't yet know they exist.
"It's no surprise that dozens of companies are sprouting up solely to tackle the problem of content overload," said Roman Karachinsky, CEO, News360. "But no one has quite been able to figure it out yet. So we took a brand new approach, and put to work some of the brightest minds in the business. Using machine learning and AI to understand how people relate to content, these classically trained linguists, mathematicians, data scientists and geeks created a platform that accurately predicts what you'll be interested in before anyone else. It's a real-time stream of every story you need to prepare yourself for the day ahead."
Wait, Another Newsreader App? Really? (Hey, at least we're not calling it SO-LO-MO.)
Yes, and you're going to love it. Here's why: News360's entire approach to personalization is fundamentally different than what you've experienced before. It's based on these key factors:
Still don't believe us? Check us out at the App Store and discover for yourself why people love the new News360.
About News360
News360 is a personalized news discovery platform for smartphones, tablets and the Web that helps you uncover high-quality, relevant articles about the day's top headlines and your specific interests and hobbies. News360 is a tool that filters through the influx of online content to surface what matters most, ensuring that you're always well-informed of the news that's most relevant to you. Powered by advanced artificial intelligence, News360 individually tailors newsfeeds for each user and continues to fine-tune its personalization algorithm the more you use it.
Contact Information:
Contact
Jen Holmes and Kira McCroden
news360 (at) launchsquad (dot) com
(415) 625-8555