Media Advisory-"Paws to Help" With Giant Tiger and Breakfast Clubs Across Canada!


OTTAWA, ONTARIO--(Marketwire - Aug. 17, 2012) - "Round It Up" at Giant Tiger from August 18 to September 9, 2012! We invite our customers to make a donation during our national fundraising campaign where proceeds will be remitted to organizations with school age children's breakfast programs. One in 10 Canadian children goes to school without eating breakfast. With Back To School soon upon us, we feel that this is a timely fundraising effort.

During this "Round It Up" campaign, customers will be asked to round up their receipt to the next dollar value, with all proceeds going to a relevant organization as selected by the stores. Participating stores will post signage with more details.

In 2011, Giant Tiger raised $72,000 for breakfast clubs and various similar organizations across the country with this fundraiser.

Giant Tiger has been a proud Canadian company since…… FOREVER!

About Giant Tiger:

Giant Tiger is the leading Canadian owned family discount store, providing on trend family fashions, groceries, and everyday needs at low prices that Canadians have come to love and expect. Established in 1961 in Ottawa's Byward Market, the privately held company has grown to over 200 locations across Canada and employs over 7,000 team members. The friendly local stores with the iconic yellow tiger logo are more than an affordable and convenient shopping experience for customers, they help bring communities together. Giant Tiger has a long-standing tradition of supporting surrounding communities. In 2011, Giant Tiger donated more than $2 million to more than 700 local associations across Canada. For more information about the company, please visit www.gianttiger.com or join us on Facebook at www.facebook.com/gianttiger or follow us on Twitter @GTboutique.

Because every day is Canada Day with Giant Tiger. #CanadaPROUD

Contact Information:

For media inquiries contact:
Janie Aker
Manager, Public Relations and Community Activation
jaker@gianttiger.com
www.gianttiger.com