RDM 12 Emerges as Premier Peer-Exchange Event for Senior-Level Marketing and Sales Leaders
BOSTON, MA--(Marketwire - Sep 5, 2012) - Aberdeen Group, a Harte-Hanks Company (
"The powerful line-up of speakers confirmed for the 2012 Revenue-Driven Marketing Summit reflects the new realities and challenges facing modern marketing leaders: brand management and demand generation in the age of the empowered, social buyer; automating, instrumenting, measuring, and optimizing end-to-end lead management; and managing organizational alignment, from product to sales, and even the post-sales customer experience," said Trip Kucera, Senior Research Analyst for Aberdeen's Marketing Effectiveness and Strategy research practice. "These speakers also showcase Aberdeen's commitment to delivering a unique peer exchange event exclusively for senior-level marketing and sales executives."
Addressing themes from brand management and awareness and customer experience management (CEM) to demand generation, and sales and marketing alignment, speakers at Aberdeen Group's Revenue-Driven Marketing Summit will include:
For additional information on featured Revenue-Driven Marketing Leadership Summit presenters and new additions, please visit the Summit Speaker and Presenter page.
To learn more about the upcoming Revenue-Driven Marketing Leadership Summit, please visit the Revenue-Driven Marketing Leadership Summit Overview page.
Complimentary VIP passes are available for qualified marketing and sales executives. To apply for a pass, please visit our Summit Registration page.
Revenue-Driven Marketing Leadership Summit sponsors include: Callidus Cloud, InsideView, The Annuitas Group, ConnectAndSell, Corporate Visions, Harte-Hanks, LexisNexis, and Oceanos.
For information about sponsorship opportunities, please contact Amy McLellan, Summits Sales Manager, at 617-854-5268 or firstname.lastname@example.org.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen Group, a Harte-Hanks Company (
Aberdeen has offices in Boston and London. Harte-Hanks operate 25 offices in the United States, and have locations throughout Asia-Pacific, Europe, and Latin America.
(C) 2012 Aberdeen Group, Inc., a Harte-Hanks Company
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Telephone: (617) 854-5200
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