CARLSBAD, CA--(Marketwire - Oct 3, 2012) - teamTBB heads to Kona after a dominating 2012 season. With numerous wins under its belt, teamTBB is eager to add the 2012 IRONMAN® World Championship to its roster, taking place in Hawaii next Saturday, October 13.
Leading the charge is Caroline Steffen, also known as Xena, who rates as one of the hottest contenders for this year's women's crown. Winning two 4000-point IRONMAN® races and an International Triathlon Union world title, Xena is hungry to add Kona to her 2012 collection, and improve on her fifth placing in last year's World Championship.
"I'll be at the starting line knowing I've prepared for this race to the best of my ability," said Steffen. "I'll get the best out of myself too. I'm grateful to have sponsors like 2XU with me every step of the way. I can't wait to compete in my custom 2XU teamTBB Xena race kit!"
Two other similarly dynamic teamTBB athletes will also line up in Kona: IRONMAN® U.S. Women's Champion Mary Beth Ellis and first time World Championship competitor Dave Dellow.
"After a tough experience in Kona last year, I'm amped for another shot," said Ellis.
"This has been my most successful season since I started triathlon. I'm confident in my talents, eager to see the finish line and run across it knowing I've left every ounce of energy, will and determination on the course."
Dave Dellow is waiting on race day with equal excitement making his Hawaii debut.
"It will be my first Kona visit. I'm stoked, but it will be tough, and everyone competing is reaching for the same goal. It won't be easy, but I'm feeling good," said Dellow.
The 2012 World Championship field will be stacked, but geared up in their industry-leading 2XU apparel, teamTBB athletes are sure to leave fierce competition in their wake.
On October 11 from 12:00 - 12:45 PM (HST) during the Ironman Expo, each athlete will appear at the 2XU booth for signings.
With a relentless commitment to engineering world-class garments from fabrics delivering tangible benefits to the wearer, 2XU sets the benchmark in high performance sports apparel. Ongoing testing, research and consultation with professional sporting bodies of such caliber as teamTBB, is integral to the brand's winning formula.
2XU is also proud to be the exclusive Official Compression Partner of World Triathlon Corporation's (WTC) global IRONMAN® Series. 2XU operates as the preferred supplier of compression apparel at IRONMAN® and IRONMAN® 70.3 events.
For additional up-to-the minute 2XU athlete standings at the IRONMAN® World Championships visit www.2XU.com. For all other details pertaining to the race, visit www.IronMan.com.
About 2XU
2XU ("Two Times You") was launched in January 2005, and is driven by a relentless company mission to advance human performance through the development of world-leading athletic garments. In its first year, 2XU graced the skin of multiple World Champion athletes and has since formed powerful alliances and key partnerships with World Champions across the globe in numerous sports including Triathlon, Cycling, Swimming, Netball, AFL, Soccer, NRL, NFL and Running. 2XU is also the exclusive Official Compression Supplier to the Australian Institute of Sport.
Founded and based in Melbourne, Australia, 2XU is fast becoming the most technical sports brand in the world. Designed and tested in consultation with industry experts, all garments employ intelligent physiological design, cutting edge performance fabrics and construction. The premium Australian brand is now stocked in multiple countries around the world.
Contact Information:
MEDIA CONTACT:
Mfa, Ltd.
Sofia Whitcombe
swhitcombe@mfaltd.com