Mayo Clinic's Lee Aase to Speak at Health IT Leadership Summit on Dec. 4, 2012

Aase Pioneered the Use of Social Media Tools in a Hospital Environment


ATLANTA, GA--(Marketwire - Nov 1, 2012) - Lee Aase, Director of the Mayo Clinic Center for Social Media, will be a featured speaker at the third annual Health IT Leadership Summit, which will take place on December 4, 2012, at the Fox Theatre. The 2012 Summit will examine the future of healthcare with a focus on innovative approaches and technologies to improve the population's health, and the quality and cost of healthcare. Information and registration is available at www.HealthItLeadershipSummit.org.

Lee Aase is an American pioneer in using social media tools in the hospital environment, and is an advocate for social media adoption in health care. He is the director of the Mayo Clinic Center for Social Media, a first-of-its-kind social media center focused on health care, which builds on Mayo Clinic's leadership among health care providers in adopting social media tools.

In 2000, Aase began work at Mayo Clinic as a member of its media relations team, becoming the team's manager in 2004. He launched Mayo Clinic's first podcast in 2005 and led Mayo in developing an extensive library of podcasts, blogs, a YouTube channel, a Facebook page and a Twitter profile. In 2008, he became Mayo Clinic's manager for syndication and social media, and in 2010, he became the Director of the Mayo Clinic Center for Social Media.

The Health IT Leadership Summit, which ranks as one of the nation's premier health IT events, will address key topics that are critical to improving the quality and cost of healthcare, as well as people's health:

  • The Future: Envisioning a future which addresses the challenges the nation will face caring for an aging population and addressing near epidemic health issues with finite resources.

  • Innovation: Sharing success stories of innovative approaches and technologies that accelerate transformation while improving healthcare quality and efficiency.

  • Transformation: Defining a roadmap for industry progression to the envisioned future while addressing key trends (e.g., consumer empowerment, connected individuals and providers, decision support, analytics, FDA regulations, and population health).

The Summit was founded in 2010 by three organizations, all dedicated to supporting the growth of the Health IT industry: the Georgia Department of Economic Development, Metro Atlanta Chamber and Technology Association of Georgia (TAG) Health.

Additional information and registration: www.HealthITLeadershipSummit.org.

Contact Information:

Media Contact:
Lynn Hood

678-974-2623