ORLANDO, FL--(Marketwire - Nov 1, 2012) - Small-business advocate Chris Hurn offers strategies for generating equity -- not just income -- in his new book, "The Entrepreneur's Secret to Creating Wealth: How the Smartest Business Owners Build Their Fortunes," (www.TheEntrepreneursSecretBook.com).

"Small business owners are often focused on growing their profits through greater income," he says. "But, for lasting wealth, there are several simple things they can be doing beyond day to day business operations."

Among those is building equity.

"Once they've established their business, after about three to six years of operation in most cases, they should look into commercial property ownership -- owning their store, office, or other workspace," Hurn says. "And the smartest way to do that is through the SBA 504 loan program -- a little-known loan program administered by the Small Business Administration (SBA). It offers long-term financing at below market fixed rates, which businesses generally can't get through banks."

Best-selling financial author T. Harv Eker says entrepreneurs can learn a lot from Hurn's book.

"If you want to learn hands-on strategies for your own financial freedom, then you should devour this book," wrote the author of the New York Times No. 1 best-seller "Secrets of the Millionaire Mind."

The lead small business blogger for the New York Times, Jay Goltz, writes that he has actually applied Hurn's techniques.

"I have used Chris's methodology three times, and was able to both expand my business and add another revenue stream that builds over the years," writes Goltz, author of "The Street Smart Entrepreneur" and owner of five Chicago businesses. "In the long run, the result is a dramatically improved net worth."

About Chris Hurn

Chris Hurn is CEO and co-founder of Mercantile Capital Corp. based in Orlando, Fla. MCC has earned numerous accolades and has been featured in the Wall Street Journal, the New York Times, BloombergBusinessWeek, Inc. magazine, Forbes and SmartMoney, among others. Hurn has been a frequent guest on Fox Business News and is a regular columnist for the Huffington Post. He graduated from Loyola University Chicago with two magna cum laude bachelor's degrees and earned his master's degree from the University of Pennsylvania's Fels Institute (formerly at the Wharton School of Business). He is also the CEO, chairman and co-founder of an upscale men's barbershop franchise called Kennedy's All-American Barber Club.

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