TORONTO, ONTARIO--(Marketwire - Nov. 28, 2012) - Enterprise Rent-A-Car today is launching its Plus Your Points promotion for all Enterprise Plus loyalty members. From now through Feb. 28, 2013, Enterprise Plus members who register for the promotion can earn double points on qualifying rentals with additional opportunities to earn bonus points redeemable for free rental days.

"With Plus Your Points, Enterprise Plus members can earn free rental days even faster when booking their holiday travel," said Jim Stoeppler, Enterprise brand director. "It's just one more way we can say 'thanks' for their business."

Members receive a one-time bonus of 20 points simply for registering for the promotion, and additional bonus points can be earned for adding a GPS to a rental, sharing the promotion with friends through Facebook, and/or referring friends who enrol in Enterprise Plus and rent at least once during the promotion. The Enterprise Plus loyalty program is free to join and open to anyone at least 21 years old.

With Plus Your Points, Enterprise Plus members earn points that are redeemable at any time for free rental days on any available vehicle in Enterprise Rent-A-Car's network of 6,000 participating neighbourhood and airport locations throughout North America, including the United States, Canada and Puerto Rico.

There are no blackout dates and points do not expire as long as the member has one qualifying Enterprise rental during every two-year period. The bonus points apply to time and mileage (base rate) only, and do not include taxes, surcharges and concession fees. Please visit for Enterprise Plus terms and conditions for other restrictions.

Customers can learn more about Enterprise Plus and enrol in the Plus Your Points promotion at Once enrolled, Enterprise Plus members simply apply their membership number when booking a reservation online at or over the phone to receive all their member benefits.

About Enterprise Rent-A-Car

Operating in Canada since 1993 and known for its extensive network of locations, everyday low rates and outstanding customer service, Enterprise Rent-A-Car is an internationally recognized brand that has been named to BusinessWeek magazine's annual list of "Customer Service Champs" in 2007, 2008, 2009 and 2010. In addition, Enterprise won Budget Travel magazine's 2010 and 2011 Readers' Choice Award as their favorite rental car brand for customer service around the globe.

With more than 450 neighborhood and airport locations throughout Canada, Enterprise Rent-A-Car operates not only as a key provider for insurance replacement, small business needs, weekend getaways, and special occasions, but also as a local transportation alternative. For example, many consumers rely on mass transit during the week or simply cannot afford to purchase or maintain a vehicle on their own - so they often depend on local Virtual Car® rental service and take advantage of Enterprise's "everyday low price," including popular weekend rates starting at $9.99 per day. Enterprise is the Official Rent-A-Car of the NHL.

For more information about Enterprise local and airport car rental as well as vehicle leasing, car sharing and vanpooling options, visit For more information about Enterprise's Corporate Sustainability Report or the brand's environmental stewardship and long-term commitment to the sustainability of its business, visit and follow @LeeBroughton on Twitter. This news release and other announcements are available at the Enterprise Holdings press room.

Contact Information:

Enterprise Rent-A-Car
Yona Spiegelglass

Argyle Communications
Leily Shafaee
416-968-7311 ext. 236