SINGAPORE--(Marketwire - Feb 21, 2013) - Tiger Street Football, the highly anticipated five-a-side football tournament that pits the best local teams against the finest international street teams in a customised oval cage, returns this year with an even louder roar. Organised by Tiger Beer in partnership with FOX SPORTS Event Management team, the competition will expand to seven key cities across the region, an increase from the five in 2012 and also see legendary Italian football superstar Fabio Cannavaro coming on board as the official Tournament Ambassador.

Over 7,500 players from 1,500 teams took part last year, and this year's edition of Tiger Street Football will look to significantly increase the level of participation across the region with the competition being brought to three additional cities in Cambodia, Australia and Mongolia. Keeping with the international world-class stature of the tournament, street football teams from Argentina, England, France, Germany, Holland, Spain, Sweden and the defending champions from Tiger Street Football 2012, Brazil, will participate in the competition.

The tournament, dubbed as 'The Biggest Football Festival in Asia,' promises an even more exciting and memorable experience for fans with its carnival-like atmosphere. It will feature top-notch entertainment with appearances by the ever-popular Tiger Cage Girls, along with street-style performers and various urban artists at each leg similar to last year's featured performances from two world-class football freestyle champions, Sean Garnier and Nam the Man, in Thailand and Vietnam respectively.

"Building on the tremendous reception from the past two years, we are thrilled to bring the unique Tiger Street Football experience including spectacular displays of inventive, non-stop football action to even more cities across the region," said Mr Edmond Neo, Director, Group Commercial Asia Pacific Breweries Ltd. "By tapping into the pulse of bustling Asian megacities, we aim to strengthen our commitment towards developing the game across the region and bringing an unrivalled lifestyle experience to fans."

Added Mr Harvey Davis, Vice President, FOX SPORTS Event Management, "We are delighted that Tiger Street Football has resonated so greatly with football fans across the region, and now entering new markets and winning over new fans in Cambodia, Mongolia and Australia for the first time. We are further committed to help bring Tiger Beer's vibrant brand image alive on-ground in these new countries while leveraging our expanded broadcast network offerings under FOX International Channels to bring this marquee event to an even wider audience across the region. We are heartened by Tiger Beer's enthusiasm and commitment to take this event to greater heights."

Football legend Fabio Cannavaro backs Tiger Street Football as Tournament Ambassador
Taking to the specially-constructed Tiger Street Football Cage to battle for street football supremacy, players will pit their skills against each other under the experienced eyes of Tournament Ambassador and 2006 Ballon d'Or winner Fabio Cannavaro -- who has cemented his place in history as not just one of the greatest defenders of his generation, but as an inspiration for aspiring footballers across the world. Cannavaro takes over the mantle of Tournament Ambassador from Dutch legend Edgar Davids.

"Having started out playing football on the streets, it is a great honour for me to be this year's Tiger Street Football Ambassador. There is so much football talent in Asia, and I look forward to contributing to this tournament that enables both world-class and aspiring players to showcase and develop their skills, while at the same time creating an unforgettable experience for fans," said Fabio Cannavaro, Tiger Street Football 2013 Tournament Ambassador and captain of the Italian team which won the World Cup in 2006.

Tiger Street Football 2013 will kick off in Cambodia, with Guangzhou, China, hosting the International Grand Finals
Kicking off in Phnom Penh, Cambodia on the 15th & 16th of March, Tiger Street Football 2013 will be hosted by seven Asian cities, including Sydney, Australia (May), Ulaanbaatar, Mongolia (June), Singapore (July), Kuala Lumpur, Malaysia (August) and Ho Chi Minh City, Vietnam (September).

The winners from each nation will then converge in Guangzhou, China for the International Grand Finals, where the excitement will hit fever pitch as the regions' street footballing crème de la crème take to the caged pitch, to battle with invited international sides for the crown of Tiger Street Football Champion 2013 and the grand prize of USD 30,000.

Details of Tiger Street Football 2013
To be broadcasted 'LIVE' across the region on FOX SPORTS, Tiger Street Football 2013 will feature attractive prize money totalling over USD 131,000 for winners from across the competition season.

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Belle Baldoza
Ogilvy Public Relations
T: +65 6213 9973