Snipp Launches New Shortcode 811811 to Support New Programs and Clients


WASHINGTON, DISTRICT OF COLUMBIA--(Marketwire - Feb. 26, 2013) - Snipp Interactive Inc. (TSX VENTURE:SPN), an international provider of mobile marketing solutions listed on the TSX Venture Exchange (Trading Symbol SPN), is pleased to announce the launch of its new shortcode, 811811 to further strengthen its Mobilize Me suite and supplement the growing demand for a number of programs in Snipp's toolbox.

Snipp's mobile solutions take messaging interactivity to new heights through text and picture messaging. SnippCheck, Snipp's mobile receipt processing solution, allows users to submit receipt images for validation through MMS.

Snapp, Snipp's image recognition solution, enables interactive mobile campaigns by allowing users to send in photos of particular images and receive predefined responses. Similarly, Face-In-The-Hole is an interactive application that distorts and superimposes faces into photos that customers can receive via MMS.

The additional shortcode provides Snipp with flexibility in supporting client campaigns. The 811811 shortcode is provisioned for SMS and MMS across all four major carriers (AT&T, Verizon Wireless, Sprint, T-Mobile) and a number of other carriers.

Mobile messaging still remains the dominant method of mobile interactivity with the technology being supported by over 99% of all phones as well as on every carrier. Messaging coupled with Snipp's Image Recognition and Mobile Optical Character Recognition (OCR) technologies allows for innovative new solutions in the field of loyalty, rebate processing, couponing and brand interactivity without the need for a custom application.

Snipp CEO and co-founder, Atul Sabharwal noted, "Our platform and technology has been growing at an incredible rate. We are excited to add this shortcode to our Mobilize Me platform to better support existing and new programs/clients as we continue to deploy innovative and exciting mobile solutions."

About Snipp Interactive Inc.

Snipp Interactive Inc. (www.snipp.com) builds mobile solutions for brands to engage and interact with their customers. Snipp provides print publishers, advertising agencies and corporate/consumer brands, including Fortune 500 companies, with three main solution sets:

  • Response: Mobile activations that make offline campaigns more interactive.
  • Infrastructure: Tools to create scalable mobile destinations and experiences.
  • Validation: Mobile workflows to validate purchases and other customer actions.

Snipp generates revenue by designing, constructing, implementing and managing these mobile solutions for its customers. Snipp is headquartered in Washington, D.C. with international operations in Canada, Mexico and India.

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Contact Information:

Snipp Interactive Inc.
Anthony Durkacz
+1-416-720-4360
investors@snipp.com
www.snipp.com