Changed organization in Hakon Invest

Hakon Invest's CFO Göran Blomberg and General Counsel Fredrik Hägglund to leave
their respective positions with Hakon Invest and be employed at ICA-handlarnas
Förbund (the Association of ICA Retailers) as of May 20, 2013. The Association
of ICA Retailers will thus strengthen its organization in conjunction with the
acquisition of ICA in order to make clear its role as principal owner of one of
the largest listed retail companies in the Nordic region.

In conjunction with Hakon Invest's acquisition of the remaining shares in ICA,
the role of the Association of ICA Retailers as a long-term and active principal
owner will change. Instead of being an indirect owner in ICA through its holding
in Hakon Invest, the Association of ICA Retailers will be a direct owner in the
listed retail operations ICA Gruppen with a long-term holding of approximately
51 percent. The Board of the Association of ICA Retailers has therefore decided
to strengthen the organization to enable it to exercise its role as a long-term
and active owner in the best manner. Hakon Invest's CFO Göran Blomberg and
General Counsel Fredrik Hägglund will be employed by the Association of ICA
Retailers, Göran Blomberg as CFO and Fredrik Hägglund as General Counsel and
Vice President, with effect from May 20, 2013.

Peter Berlin, member of the Board of Hakon Invest and Chairman of the Board of
the Association of ICA Retailers, comments: "The Association of ICA Retailers'
strengthening of its organization with Göran Blomberg and Fredrik Hägglund
secures vital skills in finance and law. Their many years of experience as
members of ICA's Board have given them an in-depth understanding of the ICA
system and the ICA idea. These are valuable credentials for us in our future
role as principal owner of ICA Gruppen."

In conjunction with Hakon Invest's Annual General Meeting in May, it is intended
to change Hakon Invest's name to ICA Gruppen. The intended new CEO of ICA
Gruppen is ICA's CEO Per Strömberg. Hakon Invest's present CEO Claes-Göran
Sylvén will remain as CEO of the Association of ICA Retailers, a position he has
held since 2003. Per Strömberg is expected to take up the position of CEO of ICA
Gruppen in May 2013 and the rest of the organization in the new ICA Gruppen will
be announced in good time prior to this.



For further information, please contact:

Hakon Invest Board member
Chairman ICA-handlarnas Förbund
Peter Berlin
tel. + 46 708 26 36 05

CEO
Claes-Göran Sylvén
tel. +46 8 55 33 99 64

Head of Investor Relations
Pernilla Grennfelt
tel. +46 8 55 33 99 55

The information herein is such that Hakon Invest AB must disclose pursuant to
the Swedish Securities Market Act and/or the Swedish Financial Instruments
Trading Act. The information was submitted for publication at 08.00 CET on
Friday, March 15, 2013.

Hakon Invest, which is listed on Nasdaq OMX Stockholm, conducts active and long-
term investment operations in retail-oriented companies in the Nordic and Baltic
region. Hakon Invest owns 40% of ICA AB, the Nordic region's leading retail
company with a focus on food. The portfolio also includes shares in Forma
Publishing Group, Kjell & Company, Cervera, inkClub and Hemtex. Further
information about Hakon Invest is available at www.hakoninvest.se







[HUG#1685385]