LAS VEGAS, NV--(Marketwire - Mar 21, 2013) - Rolling Strong and Freightliner Trucks have introduced the first-ever OEM designed and integrated in-cab exercise and flexibility system at the Mid-America Trucking Show today. The Freightliner In-Cab Training (FIT) System provides drivers with full body strength-and-conditioning workouts in the comfort of their own cabs.

"We are honored to be working with Freightliner and their team of product designers to develop the FIT system to redefine wellness for the professional driver," says Bob Perry, president and founder of Rolling Strong, and Trucker Trainer™. "These drivers are the true road athletes out there on the road searching for tools to help them earn not just any miles, but healthy miles."

The Freightliner In-Cab Training (FIT) System was co-developed by Bob Perry, the Trucker Trainer™, and Sean Mohr in collaboration with Dr. Josef Loczi and Freightliner engineering and product marketing.

"There are several barriers that make it difficult for truck drivers to maintain a healthy lifestyle, from irregular work hours, eating on the road and sitting for extended periods of time," said Dr. Josef Loczi, manager, engineering strategy and market intelligence for Daimler Trucks North America. "The FIT System makes it easy for drivers to be proactive about their well-being."

Cross-functional teams from Daimler Trucks North America and Rolling Strong worked together to develop and extensively test the FIT System. The teams added new options and refinements based on the feedback from truck drivers who put the system to use.

"The initial response we received was overwhelming," said Loczi. "The drivers who tested it appreciated the simplicity and effectiveness of the system."

The FIT System features a triple-grip handle, which enables users to interchange three bands to change resistance levels. The system uses existing seat tether and bunk restraint mounting points for installing custom brackets, which makes the system easy to attach and use.

"Healthy drivers are generally safer, more economical drivers, and the FIT System underscores our overall commitment to healthy trucking," said Mary Aufdemberg, director of product marketing for Freightliner Trucks. "Freightliner Trucks is dedicated to providing the trucking industry with products conducive to a healthy lifestyle for its most valuable asset -- the driver."

Truck drivers also have access to health, wellness and nutrition information, as well as a personal trainer, via the FIT Channel on and through blogs, videos and forums located on the Freightliner Trucks online community The trainer helps keep drivers motivated, and provides new exercises that can be incorporated into fitness routines.

The FIT System is outfitted in a Freightliner Cascadia® Evolution and being demonstrated at the 2013 Mid-America Trucking Show (MATS) by representatives from Freightliner Trucks and Rolling Strong. Stop by the Freightliner Trucks booth (#30125) for more information.

The system is available as a factory-installed option in all Freightliner Cascadia and Coronado® sleeper cab models and for retro-fitting in Century Class® and Columbia® sleepers. To purchase the FIT System, log on to

About Rolling Strong
Rolling Strong™ is the leader in driver wellness providing the only driver wellness program that is driver-designed and delivered to drivers where they work and live, on the road. Rolling Strong is on a mission to educate drivers and share life-changing products and services to help them while on the road. By providing transportation companies and their drivers as well as owner operators with in-terminal and on the road wellness programs, drivers finally have access to a wellness program that makes sense for them. Personalized wellness programs include Rolling Strong driver health and wellness checks at client terminals, access to a national network of retail clinics for bio screening and discounted acute care, DOT compliance, driver fitness programs, Snap Fitness Rolling Strong Gyms, wellness kits and telephonic health coaching. For more information about Rolling Strong™, call 888-506-6079 or visit

Contact Information:

Diana Van Leuven
Van Leuven Communications
Phone: (800) 520-1834 x1