CHICAGO, IL--(Marketwired - Apr 30, 2013) - The Warranty Group, a leading global provider of warranty solutions and related programs, announces its Quick Launch solution for the world's leading manufacturers of appliances and electronics.

Intended to assist global manufacturers entering new markets, Quick Launch will assist with the seamless deployment of an end-to-end warranty program designed to minimize risk, increase speed to market, and improve manufacturer profitability as part of their global expansion efforts. This straightforward, complete solution allows manufacturers to implement warranty programs in a fraction of the time normally required.

"Building an effective and compliant warranty program in a new market is complicated, precarious and time-consuming for the world's leading manufacturers," said Mike Frosch, president and chief operating officer at The Warranty Group. "Our new program is a comprehensive solution that includes multi-national contact centre operations, support for compliance with regional regulatory and industry requirements, and world-class underwriting capabilities provided by our wholly-owned subsidiaries, Virginia Surety Company and London General Insurance."

Continual and inevitable changes in business environments and regulation affecting warranties make starting a new program challenging for any organization. With operations throughout North America, Europe, Latin America and the Asia/Pacific regions, The Warranty Group's Quick Launch program leverages the company's global capabilities by bringing local insight and expertise to manufacturers' expansion efforts. Partnering with The Warranty Group means a manufacturer can launch its warranty program quickly, generating better consumer, retailer, and servicer experiences and providing incremental income much faster than previously possible. 

About The Warranty Group
The Warranty Group is one of the world's premier global providers of service contracts and related benefits, with operations in over 30 countries and 1,900 employees. With underwriting, claims administration and marketing expertise across the globe, The Warranty Group is a single-source solution for manufacturers, distributors, and retailers of consumer goods including automobiles, homes, consumer electronics, furniture and appliances, as well as specialty insurance product and service solutions for financial institutions. For more information, visit