Aberdeen Group Publishes Enterprise Mobility & Collaboration, Business Planning & Execution Research

Research Examines Mobile BI, Servicing Enterprise Mobile Apps, Rolling Forecasts, Inclusive ERP


BOSTON, MA--(Marketwired - May 8, 2013) - Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today announced the publication of new research reports from its Enterprise Mobility and Collaboration, and Business Planning Execution research practices.

"Decisions on the Move: Mobile BI 2013," authored by Andrew Borg, Research Director for Enterprise Mobility and Collaboration and David White, Senior Research Analyst for Business Analytics, reveals that organizations in every industry are hard-pressed to keep up with the accelerated pace of business, placing a premium on those tools and practices which accelerate the delivery of critical information required to make better informed and faster decisions on the move. Survey takers were asked how their ability to make critical business decisions within the required timeframe had changed over the prior 12 months. Mobile BI users reported an average improvement of 45% -- over twice the improvement of non-users (19%). To obtain a complimentary copy of this report visit http://www.aberdeen.com/Aberdeen-Library/8467/AI-mobile-business-intelligence.aspx.

"Servicing Enterprise Mobile Apps: The ITSM Difference," co-authored by Stuart Rowe, Research Associate for M2M Communications and Open Systems, and Andrew Borg, Research Director for Enterprise Mobility and Collaboration, found that IT Service Management (ITSM) practices, a global movement for the continuous improvement of IT operations, are increasingly evident in a growing number of Enterprise Mobile App (EMA) development and deployment initiatives, emerging as a best practice among the top-performing organizations in the study. The integration of ITSM with a mobile software initiative is correlated with multiple business performance improvements, including increased operational efficiency and greater mobile app utilization. ITSM users saw a 40% year-over-year improvement in Time-to-Information (TTI) -- defined as the ability to access business-crucial information within the time frame required -- 33% better than non-users. To obtain a complimentary copy of this report visit: http://www.aberdeen.com/Aberdeen-Library/8420/AI-enterprise-mobile-applications.aspx

"Rolling Forecasts Enable Accuracy and Agile Business Planning," prepared by Nick Castellina, Senior Research Analyst in Aberdeen's Business Planning and Execution practice, indicates that accurate forecasting is essential for executives, managers, and the line of business to make smart investments and informed business decisions. And, although achieving accuracy is difficult, particularly in volatile business conditions where forecasts might use outdated data, top performing organizations mitigate this risk with continuously updated forecasts reflecting current business conditions. This report identifies the tools needed to enable rolling forecasts, and the benefits of this strategy. To obtain a complimentary copy of this report, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=8439&camp=2

"All Inclusive ERP: Full Support Without Increased Investment," prepared by Nick Castellina, Senior Research Analyst in Aberdeen's Business Planning and Execution practice, states that, while selecting an Enterprise Resource Planning (ERP) solution can be intimidating, most ERP solutions provide end-to-end business support through a range of built-in modules. Yet many manufacturing organizations overlook built-in modules and instead choose to support their operations with extensions, an action that adds infrastructure complexities and expense to the ERP solution. This report identifies the benefits to small and medium-sized manufacturers relying on the functionality of modules within the ERP solution vs. extensions. To obtain a complimentary copy of this report, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=8468&camp=2

About Aberdeen Group, a Harte-Hanks Company

Enabled by its team of 40 research analysts covering 16 industry-sector categories, access to 35,000+ benchmarked enterprise decision makers, and 2.5 million research readers, Aberdeen Group -- a Harte-Hanks Company (NYSE: HHS) -- is the trusted advisor to global technology markets, providing corporations with insights that drive IT decisions. Aberdeen's independent, fact-based research and market intelligence is used by the Fortune 1000, Global 500, and Software 500.

Aberdeen has offices in Boston and London. Harte-Hanks operates 25 offices in the United States, and has locations throughout Asia-Pacific, Europe, and Latin America. 

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