MONTREAL, QUEBEC--(Marketwired - May 28, 2013) - It is with great enthusiasm that the management of Human Equation announce the acquisition of key assets of the Montreal Web agency Odacia as part of their one-million-dollar investment plan.

Human Equation will be taking on the work for such Odacia clients as Metro, the Quebec Winter Carnival, Ski and Golf Mt-Orford, and the École d'Entrepreneurship de Beauce. Thanks to this acquisition, the group now boasts over 40 digital marketing and web development experts.

"This deal is the first based on our one-million-dollar investment plan in support of Human Equation's expansion. The transaction consolidates our strength in developing the business, and will allow us to offer our expertise to a number of renowned clients. We're pleased to have the opportunity to collaborate with Odacia's team and clientele," said Human Equation President, Mrs. Nathalie Lacoste.

About HE:

Human Equation is a centre of innovation and digital marketing, specialising in the development of interactive solutions designed to perfect the business needs of its clients. Employing 40 experts, Human Equation works with over 350 medium and large businesses in seven countries around the world. With an investment of over $1.5-million in scientific research and experimental development, the agency has established itself in several high-tech sectors representing personalised communications, artificial intelligence, cyber investigations, alternate reality gaming, and Gamification.

Find Human Equation online:

Contact Information:

Nadine Lessard
Director of Business Development
514 876-1702 ext. 263