NEW YORK, NY--(Marketwired - Jun 11, 2013) - Email marketers are continuously striving to ensure more of their carefully crafted emails reach their intended recipients. To help enhance email deliverability and improve email marketers' click and conversion rates, TowerData created the free guide "Email Deliverability: 21 Steps to Success."

TowerData is a leading New York-based email data solutions provider that offers email intelligence, email validation, and email append services in real-time via its API or by submitting a file for batch processing. For more than a decade, TowerData has helped thousands of companies improve the quality, size, and performance of their email lists.

TowerData shares email deliverability best practices it has developed throughout its years of business in "Email Deliverability: 21 Steps to Success." By implementing the tips found in this guide, email marketers can ensure more email subscribers receive their marketing communications, helping to make their campaigns as successful as possible.

In the guide, email marketers will uncover:

  • The pros and cons of various email address collection methods
  • Tips for configuring your mailing system
  • Best practices for managing bounces, unsubscribes and engagement
  • And much more

Visit to download a free copy of "Email Deliverability: 21 Steps to Success." You can find other helpful educational content for email marketers at

About TowerData

TowerData works with marketers, database analysts and IT professionals to improve their contact databases by validating email addresses for better deliverability, providing email intelligence to improve personalization, and adding email addresses to extend their marketing reach. Combining the industry-leading email database with a dedication to exceptional client focus and the highest accuracy, we have been the go-to email data resource since 2001. To learn more, visit