Sensoria Fitness Offers Free Earhoox to Early Bird Funders During Indiegogo Crowdfunding Campaign

Launches Wearable Technology Reseller and Developer Partner Offers at Life Science Innovation NW 2013

REDMOND, Wash., July 10, 2013 (GLOBE NEWSWIRE) -- Sensoria Fitness smart socks, the first e-textile sensor powered wearable fitness tracker will offer each Early Bird buyer of the Sensoria Fitness smart sock a set of Earhoox, an $8 value, free and included in the original $119 offer.

During the Sensoria Fitness Indiegogo crowdfunding campaign, until August 15th , each one of them will receive a set of Earhoox, the only universal ear bud engineered for physical activity: colorful, durable, sweat proof and free to 300 Sensoria supporters.

The health and fitness wearable device market will grow at a fast pace in the next few years. Credit Suisse is calling it "the next big thing" and forecasting the market to ramp from about $3B – $5B today to $50B over the next 3-5 years. Thanks to the success of the first three weeks of the crowdfunding campaign on Indiegogo, Heapsylon has decided to provide the opportunity to resell Sensoria Fitness smart sock to selected partners in the US and around the world.

Specialty running stores such as The Balanced Athlete in Renton will receive discounted samples of Sensoria Fitness during the campaign. "Sensoria Fitness offers three different levels of Channel Partners packages. This offer empowers the reseller with a new and more accurate consultative selling tool. Thanks to the Sensoria dashboard, the sales advisor will be able to monitor customers' data and offer the right shoe to the right customer by reviewing how they walk and run and analyzing their technique, running form and how their foot lands on the ground," said Eric Sach, owner of The Balanced Athlete and first Channel Partner. "Thanks again for taking the time to meet with me.  It was very intriguing and exciting to see where technology is going. I see this product as a great tool for coaches and Physical Therapists as well. My brain went crazy on the drive back to my store! "

Physiotherapists, podiatrists, personal trainers, specialty stores will be able to review the Sensoria Gait analysis, advise on the most appropriate shoes and insoles that best fit the customer and his/her walking, hiking or running style. Moreover Sensoria Fitness will drive customers back to the clinic or to the business by improving customer retention as well as the overall customer experience.

The Channel Partner Silver program starts from as little as $1000 and includes ten Sensoria Fitness sets. The Gold and Platinum levels offer the opportunity to learn about the product directly from the developers and fifty Sensoria Fitness devices at discounted prices during the crowdfunding campaign.

Ten selected Software Developers will also able to develop new apps for health, sport and fitness scenarios for Sensoria. The new Sensoria Developer Kit is now available on Indiegogo developers for just $399.

On July 11th at 9am Heapsylon, will present this partner opportunity at "Life Science Innovation NorthWest 2013". The event brings together nearly 1000 attendees from the global health community. Public and private investors, investment bankers and industry executives focused on business development and partnering opportunities in health and lifesciences.


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