Buick Encore and Buick Lacrosse Named the Official Vehicles of Bon Appetit Presents Chicago Gourmet 2013


CHICAGO, IL--(Marketwired - Sep 11, 2013) - The Illinois Restaurant Association is pleased to announce the 2014 Buick Encore and 2014 Buick LaCrosse as the official vehicles of Bon Appétit presents Chicago Gourmet, a premier culinary experience held in Millennium Park September 27-29, 2013. The new models of the luxury Encore and LaCrosse will be available for attendees to preview on the Great Lawn and World Market, where guests can meet with Buick representatives and explore the exceptional features of both vehicles.

"We are thrilled to partner again with Buick," said Sam Toia, President of the Illinois Restaurant Association. "The Encore and LaCrosse's style and sophistication are a perfect match for the discerning tastes of Chicago Gourmet attendees."

"We're proud to make Buick a major ingredient in this year's Chicago Gourmet," said Sandra Moore, Buick advertising and promotions director. "It is an honor to share our passion for luxury cars and crossovers with so many consumers who also share our passion for culinary excellence."

The 2014 Buick Encore is maneuverable, versatile, and efficient, offering a uniquely sized package. With room for five and up to 48.4 cubic feet of storage space, this unique crossover offers luxury features like an available Bose sound system and QuietTuning technology. With signature design cues like a waterfall grille, ice-blue-accented projector-beam headlamps and chrome portholes, Encore carves out its own blend of Buick style and confidence.

The new 2014 LaCrosse is a stylish and technology-infused, full-size luxury sedan featuring elegant design, luxurious amenities and available advanced safety and connectivity systems. With a comprehensive suite of available safety technologies, the LaCrosse is designed to alert the driver to potential hazards. It also includes an available Ultra Luxury Package with materials of the finest quality like Tamo Ash wood trim, and the next generation Buick IntelliLink Infotainment System.

About Chicago Gourmet
Chicago Gourmet was created by the Illinois Restaurant Association in 2007 to celebrate Chicago's culinary achievements and the city as an international epicurean destination. Visit www.chicagogourmet.org.

About Buick
Buick is a modern luxury brand offering vehicles with sculpted designs, luxurious interiors and thoughtful personal technologies, along with responsive-yet-efficient performance. Buick is attracting new customers with its portfolio of award-winning luxury models, including the  crossover, LaCrosse sedan, Regal sport sedan, Buick Verano sedan and the Encore crossover.

Contact Information:

CONTACT:
ISABELLI MEDIA RELATIONS
Nick Urig

(312) 878-1222