UPLAND, CA--(Marketwired - Sep 12, 2013) - With fall just around the corner, BevMo!, the ultimate neighborhood specialty beverage retailer, will open its newest California store in Upland at 326 S. Mountain Ave. on Friday, September 27 at 9 a.m. As the 143rd BevMo! serving California, Arizona and Washington, the new 8,970 square foot retailer will feature a selection of thousands of wines, spirits and beers, along with hundreds of gourmet food items, cocktail mixers, glassware, bar accessories and more, to help Upland residents toast the long-awaited cooler weather. 

"We can't wait to open our doors to the Upland and Montclair communities and show them all that BevMo! has to offer," said BevMo! CEO Alan Johnson. "Autumn is the perfect time to curl up with a robust Cabernet, or discover a favorite new pumpkin beer, and the beverage experts at BevMo! can help Upland residents find the perfect pick for any palate."

To celebrate the opening, the newest retail location will offer gift bags valued at $50 to the first 500 lined up before the store opens at 9 a.m. on opening day. Each gift bag will include a number of fabulous BevMo! specialty items such as a Govino wine glass, TrueTap Corkscrew, Food and Wine Cocktail Guide, Shark Skinzz Flask, custom DOLE Frozen Fruit Single-serve Cups drink recipes, gourmet snacks and a cocktail shaker. All are encouraged to invite friends and family to help celebrate the official store opening.

Join in on opening day and throughout the entire weekend for in-store events, demonstrations and tastings from popular brewers and vineyards, including Bootlegger's Brewery, Stone Brewing Co. and Wilson Creek Winery. Events include:

Friday, September 27 Tastings/Demonstration:
9 a.m. to 12 p.m.: Moet & Chandon, Hangar 24
12:30 p.m. to 3:30 p.m.: Il Conte Wines, Bootlegger's Brewery, Maker's Mark
4 p.m. to 7 p.m.: Vigilance Wines, Ritual Brewing Co., Jack Daniel's

Saturday, September 28 Tastings/Demonstration:
12:30 p.m. to 3:30 p.m.: Wilson Creek Winery, Stone Brewing Co., Patron Tequila
4 p.m. to 7 p.m.: Crown Royal

Sunday, September 29 Tastings/Demonstration:
12:00 p.m. to 3:00 p.m.: Gina Wines, Firestone Walker Brewing Co., Bacardi

For the latest information about the newest California stores, sip alongside BevMo! on Facebook, Twitter, and the BevMo! Blog, BevMo! Thirsty Times.