MADISON, WI--(Marketwired - Sep 26, 2013) - Smartimage, the collaborative cloud-based image and brand management solution from Widen Enterprises, has released a new batch of upgrades with Smartimage Version 2.5 including the expansion of accepted file types, a simplified pricing structure and the ability to customize account colors.

"With each update to Smartimage, we seek to provide an enjoyable user experience and solid feature set that will help marketing professionals, design teams and small business owners manage their brand assets," said Jake Athey, marketing manager at Widen. "The expanded file types, in particular, will provide further flexibility for the management and distribution of finalized brand assets."

New features and updates in Smartimage version 2.5 include:

  • Expanded file types - Users can now upload and download more file types, including Adobe InDesign, Adobe Photoshop and Microsoft PowerPoint, Excel, and Word documents.
  • Pricing structure change - Storage is calculated in GBs versus quantity of files with three services plans available offering 2 GB for $10, 5 GB for $25 and 50 GB of storage for $50 per month.
  • Collection-wide tags - File tags are now filtered across the entire collection versus individual sections, simplifying the filter and find process.
  • Account color customization - Smartimage allows account administrators to customize the colors of backgrounds, headers, footers, buttons, icons and text across the entire user interface.

Smartimage was launched earlier this year to address the brand management needs of small to medium-sized businesses. From event photography image hosting and corporate image galleries to press kits and campaign launch kits, Smartimage enables organizations to manage and distribute brand critical images, photography, documents and a host of additional digital content.

Smartimage offers high quality graphics support, custom brand spaces, public and private collections, quick sharing and in-depth analytics including a Google Analytics integration.

Forthcoming enhancements to Smartimage include universal embed templates, custom image galleries, an Application Programming Interface (API) as well as improved searching, batching, branding and analytics. 

"The evolution of Smartimage is driven by needs and feedback of our customers," said Kara Bubb, product manager at Widen. "To serve dynamic, fast-moving organizations of all types, we quickly identify and engineer the improvements that will make the biggest difference to customers. We're able to quickly meet customer needs given the agile nature of Smartimage."

To learn more about Smartimage or start a free trial, visit

About Smartimage: Smartimage is a simple image management and brand asset management solution that enables companies to better organize and share all of their digital image content. Users can create public or private collections of tagged, high-quality images in multiple file formats for usage in press kits, brand identity packages, and similar marketing communications collateral. Smartimage is a brand of Widen Enterprises, which is headquartered in Madison, Wisconsin. For more information, visit

About Widen Enterprises: Widen has used more than 60 years of experience in helping customers build brand equity and consistent cross-channel brand representation to develop an inventive suite of Web-based Digital Asset Management applications. Widen software services provide marketers with real-time access to asset libraries, reducing the costs of search, file preparation, redundancy, hardware and software. For more information, visit

Contact Information:


Jake Athey
Widen Enterprises