FREMONT, CA--(Marketwired - Oct 1, 2013) - LOROM West, an industry leader in global cable, connectivity and OEM product solutions manufacturing today announced the addition of Michele Farley to their sales team. This addition to LOROM West's sales team reflects continued growth for LOROM West's high performance product lines.

In her role as Account Executive, Ms. Farley will report to Patrick McQuade, Director of Sales and will lead efforts to improve account performance for new and existing clients for LOROM West's complete line of products and services. In addition, she will help provide direction for the LOROM West Inside Sales and Support teams. Prior to joining LOROM West, Ms. Farley held account management positions with Bay Associates Wire Technologies, Elite Sales International and other leading electronics manufacturing companies.

According to Greg Gaches, CEO of LOROM West, "LOROM West has aggressive goals for future growth. We are looking forward to leveraging Michele's in-depth industry knowledge and experience in sales and customer management to continue to provide best-in-class cable interconnect solutions."

For more information on the LOROM West line of products and connectivity solutions, please visit www.loromwest.com.

About LOROM West
With over 12,000 employees LOROM worldwide manufactures cabling and connectivity solutions in markets including industrial, enterprise, transportation, infrastructure, and consumer electronics. Lorom has manufacturing Facilities in Asia and North America. For more information, visit www.loromwest.com.