IRVINE, CA--(Marketwired - Oct 2, 2013) - Sage North America today announced the release of Sage CRM R1 2013, adding a range of adaptable social, collaboration and mobile tools to its award winning, cloud-based CRM solution.

The latest update is designed to help businesses work smarter, faster and more collaboratively. It features Sage CRM Builder, which extends the functionality of Sage CRM through creation of personalized modules with endless flexibility to suit individual business requirements. This simple drag and drop tool can be used to manage any area of the business from events to projects, to properties, equipment, tradeshows, consultants and more.

"Sage CRM R1 2013 creates greater freedom for our customers to succeed by enabling them to tailor their CRM application quickly, easily and without the need for external services or IT resources," said David Beard, CRM principal, Sage CRM. "The new features will help boost sales team productivity, foster greater internal collaboration, and deliver better business insight."

The enhanced mobile suite includes Sage CRM Sales Lite for iPhone and Sage CRM Sales Tracker for Windows 8. These apps provide mobile sales teams with real-time data to help them manage their business relationships and access their key opportunities, appointments and tasks. Additionally, sales teams can map appointments and track key customer communications with native iPhone integration.

The Social CRM suite adds Facebook to its current social capabilities, allowing businesses to gain customer insights by providing them with a more comprehensive view of customer and prospect profiles.

Sage CRM R1 2013 also enables business collaboration across teams with new social-style features powered by Yammer. It provides smarter reporting with functional, secure, customized reports that are quickly populated with the latest CRM information.

Over 14,000 small to mid-sized businesses across the globe use Sage CRM every day to accelerate sales, drive business productivity and make every customer interaction count. For more information about Sage CRM, visit or call 877-938-9910.

About The Sage Group plc
Sage Group plc is a leading global provider of business management software to small and medium sized companies, creating greater freedom for them to succeed. Sage understands how and why each business is unique. We provide products and services that suit varying needs, are a pleasure to use and are secure and efficient. Formed in 1981, Sage was floated on the London Stock Exchange in 1989 and entered the FTSE 100 in 1999. Sage has over 6 million customers and more than 13,380 employees in 24 countries covering the UK & Ireland, mainland Europe, North America, South Africa, Australia, Asia and Brazil. For further information please visit:

For more information about Sage in North America, please visit the company website at Follow Sage North America on Facebook,, and Twitter,

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Natalia Mikha
Sage North America