NEW YORK, NY--(Marketwired - Dec 16, 2013) - Mark Figliulo, a veteran advertising creative director, today launched Figliulo&Partners, a full-service brand agency set on bridging the gap between brand and digital thinking. Figliulo will serve as Founder and Chief Executive Officer.
"Figliulo&Partners is a brand agency for the information age," said Figliulo. "Big data is not a trend, or another buzz word; it's the future, but data needs the power of ideas to give it purpose. Figliulo&Partners is here to create an 'ideas first' approach for leading brands and we're excited about what the future holds in 2014."
Prior to launching Figliulo&Partners, Figliulo served as chairman and chief creative officer at TBWA/Chiat/Day/NY. Previously, he was the CCO at WPP's Y&R in Chicago. His clients have included major national and global companies such as McDonald's, Absolut, Coca-Cola, Skittles, Jameson, Miller Brewing, Accenture, Michelin and NASCAR. Over the course of his career, he has won over 50 industry awards, including 25 Cannes Lions.
Also joining Figliulo&Partners is Judith Carr-Rodriguez who serves as Founding Partner and President. Carr-Rodriguez previously served as President of both MRY and LBi, having worked with marketers such as The Coca-Cola Company and Johnson & Johnson. At LBi, she led both the New York and Atlanta offices of more than 450 people and had been responsible for 35% growth year-over-year. Carr-Rodriguez's digital agency background compliments Figliulo's brand experience to deliver a unique approach to brand building.
ABOUT FIGLIULO&PARTNERS
Figliulo&Partners is a full-service brand agency for the digital world. Headquartered in New York, the agency is led by creative industry veteran Mark Figliulo as founder and chief executive officer, as well as Judith Carr-Rodriguez as founding partner and president. Figliulo&Partners develops industry-leading multichannel creative work that are powered by ideas and driven by data. For more information, please visit www.figliuloandpartners.com
Contact Information:
MEDIA CONTACT
Soraya Eltomey
DiGennaro Communications
212-966-9525
Soraya.Eltomey@DiGennaro-usa.com