Lumenis Grows Its Flagship Laser Hair Removal Offering With the Introduction of LightSheer(R) INFINITY(TM) and LightSheer(R) DESIRE(TM)

LightSheer(R) INFINITY(TM) Is the Most Advanced Solution for Laser Hair Removal and Treats the Broadest Range of Skin Types

The Portable LightSheer(R) DESIRE(TM) Offers the Optimal Solution: Clinical Effectiveness and Enhanced Patient Comfort, at a Fraction of the Procedure Time


YOKNEAM, ISRAEL--(Marketwired - Mar 21, 2014) - Lumenis Ltd. (NASDAQ: LMNS), the world's largest medical laser company for aesthetic, surgical and ophthalmic applications, announced today the introduction of the new LightSheer® INFINITY™* and LightSheer® DESIRE™ laser hair removal systems. Both LightSheer® INFINITY™ and LightSheer® DESIRE™ are up to 75 percent faster than other available devices and use Lumenis' proprietary HIT™ (High-Speed Integrated Technology) and ChillTip™ technologies for enhanced efficacy and patient comfort.1-3

With unrivaled power and versatility, LightSheer® INFINITY™ features two gold-standard wavelengths for laser hair removal, 805nm for all skin types, and 1060nm, the optimal solution for tanned and dark skin types. E. Victor Ross, M.D., Scripps Clinic, San Diego, will conduct a presentation highlighting LightSheer® INFINITY™ at the Lumenis booth at the American Association of Dermatology (AAD) Annual Meeting on Sunday, March 23, from 1:00 to 1:45 pm.

"LightSheer® INFINITY™ represents one of the most significant recent advances in hair removal because it gives us the ability to safely and effectively treat darker skin types that require longer wavelengths and pulse widths to prevent the treatment area from overheating," said Dr. Ross. "This will make laser hair removal accessible to a broader range of people and also allow dermatologists and aesthetic medicine professionals to treat dark and tanned skin throughout the year."

LightSheer® DESIRE™ offers the best value proposition for the rapidly growing laser hair removal market. LightSheer® DESIRE™ is both portable and upgradable, enabling users to add new capabilities as their practice grows. The advanced user interface allows easy treatment delegation and a quick learning curve.

"When growing a laser hair removal practice, it is important to use a technology that has been clinically validated," said Mary P. Lupo, M.D., Lupo Center for Aesthetic and General Dermatology. "The LightSheer® family of lasers has a strong evidence base supporting its safety and efficacy."

Lumenis' existing laser hair removal solutions, the LightSheer® DUET™ and LightSheer® ET, are recognized as industry gold standards. More than 50 peer reviewed articles confirm the superior efficacy, safety, comfort and high patient satisfaction achieved with LightSheer products. Leveraging its existing proven technology and adding the most advanced capabilities; Lumenis has created a superior complete Hair Removal offering.

"LightSheer® has been one of our most successful product families for many years and the introduction of the INFINITY™ and DESIRE™ systems is a testament to our continued commitment to innovation, giving us the most comprehensive portfolio of solutions for laser hair removal," said Tzipi Ozer-Armon, CEO of Lumenis. "We can now offer the most advanced laser hair removal workstation on the market, LightSheer® INFINITY™, and the system that balances results with the best value proposition, LightSheer® DESIRE™."

Healthcare professionals can learn more about these new technologies by visiting the Lumenis booth (# 1336) at the American Association of Dermatology Annual Meeting in Denver, Colorado, from March 21-25, 2014. Demos of both LightSheer® INFINITY™ and LightSheer® DESIRE™ will be available for viewing. The new LightSheer systems will also be featured at the 12th Anti-Aging Medicine World Congress, from April 3-5, 2014, in Monte Carlo, Monaco.

*LightSheer® INFINITY™ is approved for sale in Europe and currently under FDA review in the United States.

About Lumenis

Lumenis is a global leader in the field of minimally-invasive clinical solutions for the Surgical, Ophthalmology and Aesthetic markets, and is a world-renowned expert in developing and commercializing innovative energy-based technologies, including Laser, Intense Pulsed Light (IPL) and Radio-Frequency (RF). Lumenis' ground-breaking products have redefined medical treatments and have set numerous technological and clinical gold-standards. Lumenis has successfully created solutions for previously untreatable conditions, as well as designed advanced technologies that have revolutionized existing treatment methods in each and every one of the verticals we operate in. Our drive for innovation stems from an uncompromising commitment to improving the health and well-being of our patients; addressing new and growing needs of aging populations; and in offering medical professionals cutting-edge solutions that fit seamlessly into the health-economics environment of the 21st century. The world over, we bring Energy to Healthcare.
For more information visit: www.lumenis.com

1. Lupo MP. "Optimizing the Efficacy and Comfort of Laser Hair Removal Treatment" Lumenis, 2013.
2. Haney B. "High-Speed Hair Removal with the LightSheer® Duet™" Lumenis, 2009.
3. Xia Y, Moore R, Cho S, Ross EV. Evaluation of the vacuum-assisted handpiece compared with the sapphire-cooled handpiece of the 800-nm diode laser system for the use of hair removal and reduction. J Cosmet Laser Ther. 2010; 12: 264-268.

Contact Information:

For further information:

Jeff Jacomowitz
Lazar Partners Ltd.
(212) 867 1762

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