University Leverages Paciolan Ticketing, Marketing and Fundraising Solutions and Implements Ticketing Intelligence
IRVINE, CA and FORT WORTH, TX--(Marketwired - May 15, 2014) - Paciolan, the leading provider of ticketing, marketing, fundraising and sales automation solutions in college athletics, today announced that Texas Christian University (TCU) has renewed its 20-year partnership with the company. In conjunction with the long-term partnership renewal, TCU will continue to leverage Paciolan's best-of-breed ticketing, fundraising and Access management systems, and has implemented the company's data warehouse solution. The university will also continue to utilize Paciolan's strategic partnerships with StubHub and Ballena Technologies (Ballena). TCU has been a Paciolan partner since 1994. Paciolan is a subsidiary of the Philadelphia-based sports and entertainment firm Comcast-Spectacor.
"We are extremely excited to continue our long-term partnership with Paciolan," said Chris Del Conte, Director of Intercollegiate Athletics at TCU. "From their strong background in collegiate athletics and all of the features that Paciolan provides to help us better serve our customers and donors, we look forward to continuing our 20 year partnership."
TCU will continue to utilize Paciolan's industry-leading eVenue online ticketing solution that enables the university to efficiently sell tickets and process donations in real-time at GoFrogs.com. In addition to using the branded and integrated eCommerce site to sell tickets in real-time, offering secure online services and account management, TCU integrates Paciolan's fundraising solution into the site to house a one-stop online box office site for its fans and donors.
By integrating fundraising technology into the eCommerce platform, TCU offers fans the ability to renew season tickets, pay for season seats, make donations for tickets and parking, purchase bowl game tickets and also contribute to capital campaigns, sports interest groups and TCU's Frog Club.
To further expand their relationship with fans, TCU has also taken an innovative approach to cultivating students into life-long season ticket holders and donors. TCU's newly established Student Frog Club allows students to buy memberships online and begin building points for their account which they will retain upon graduation.
"Throughout our long-term relationship, Paciolan has focused on creating a seamless experience for our fans through first-class ticketing and fundraising systems," said Sean Conner, Assistant Athletics Director for Ticket Operations at TCU. "The solutions that Paciolan offers, as well as new systems that we continue to implement, provide our fans and donors with enhanced experiences with TCU athletics."
The university continues leveraging Paciolan's Access scanning system and has upgraded the solution to implement mobile ticket delivery for the 2014 football season. With mobile delivery, Horned Frogs fans will have the convenience to purchase tickets and receive a 2D barcoded ticket on their mobile device. The system also provides fans with the ability to print tickets at home and bypass will call lines for a seamless game-day experience, and allows staff to track real-time attendance and prevent fraudulent tickets at entrances to events.
With the extended partnership, TCU recently implemented Paciolan's Ticketing Intelligence data warehouse solution to integrate multiple databases, including ticketing, marketing, University and Athletics fundraising, merchandise and concessions systems into a single database to provide a comprehensive view of all revenue streams. The system provides the university with increased dashboards housing real-time data of disparate databases accessible by mobile devices such as tablets and smartphones that help staff better analyze information to manage fan and donor relationships.
Through Paciolan's strategic partnership, TCU continues to work with secondary ticketing marketplace provider StubHub to achieve success with ticket resale. The integration allows season ticket holders the opportunity to resell unused tickets on the secondary market, and provides buyers with access to great seats and the ability to print and receive tickets instantly at home or via mobile delivery.
Additionally, through a strategic partnership between Paciolan and 3D venue visualization leader Ballena, TCU implements the company's realistic and fan friendly Seats3D and Seat Relocation Management System (SRMS) and provide their fans with the convenience to select their seats online, add or change their parking and make payments at the time of selection.
"Paciolan's strategic partnerships integrate the technology that provides our staff, fans and donors with convenient and easy-to-use access to industry-leading systems," added Conner. "It's vital to offer the best solutions to our customers and ensure they receive the best services available."
"The growth TCU has experienced over the past few years, led by Chris Del Conte, has been astonishing," said Jane Kleinberger, Founder of Paciolan. "In conjunction with their exceptional facilities expansion, they have pioneered and delivered some of the most revolutionary technologies seen to date in college athletics, bringing the 'stadium' and 'parking lot' into the homes of their fans and donors during the renewal, upgrade and buying processes. Their success has led to many other schools now adopting their best practices."
Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations that sell over 120 million tickets annually. Primary markets include college athletics, professional sports, performing arts and arenas. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.
Visit www.paciolan.com for additional company information.
Paciolan Media Contacts:
Vice President of Marketing
Corporate Marketing Associate
TCU Media Contact:
Assistant Athletics Director for Ticket Operations