LOS ANGELES, Calif., Sept. 9, 2014 (GLOBE NEWSWIRE) -- via PRWEB - DLYTE has set out to change the nature of the retail gift card industry by offering multiple reward options. Through DLYTE's mantra of SHOP-GIVE-WIN, consumers can make a difference and be rewarded by making everyday purchases. The brainchild of CEO Barry Shore, a successful entrepreneur whose 30 years in the internet and gift card business has netted several lucrative ventures, DLYTE gives the consumer the choice of how they want to utilize the incentives and rewards - for philanthropic means or continued savings.

Through DLYTE's partnership with hundreds of the world's leading retailers, shoppers purchase gift cards at full face value and DLYTE rewards the consumer with cash backed redeemable DLYTE points that can be used for giving to a great cause, redeemed for free gift cards or saved up for future use. And as part of the DLYTE community, everyone is eligible to win additional gifts and prizes from DLYTE.

DLYTE offers non-profit organizations the ability to extend the life of their current awareness initiatives by utilizing the DLYTE platform as another outlet for fundraising. DLYTE's "For Not a Penny More" loyalty campaign is designed to incentivize donors and members to support the non-profit of their choice through a 90-day campaign just by making everyday purchases. Each non-profit campaign will be featured within the DLYTE site, and will include a tailored page with full information on the organization and its cause. It puts the FUN back in fundraising and even still, it also allows for loyalists to use their points to win special rewards from DLYTE. The act of shopping, receiving and giving has never been so easy or so enjoyable.

About DLYTE:

DLYTE is an online company based in Los Angeles, California and specializes in gift card sales, awards and redemptions. DLYTE delivers 3 enticing promises across 4 previously disconnected, multi-billion dollar marketplaces via a methodology entitled "The Gamification Of Loyalty™. DLYTE delivers on its promise: Shop, by bringing top brands consumers know and trust to their fingertips, saving time and then making money in the form of cash-backed redeemable points. Give, which empowers individuals, groups and organizations by allowing a portion of each transaction to be instantly directed to the cause or non-profit of their choice. Win, DLYTE will randomly award gifts and prizes to its community, just by being registered. Consumers and Brand Partners experience DLYTE's "wow" as consumers pay and receive full face value for gift cards and get more for their discretionary dollar. For more information visit http://www.DLYTE.com

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