Warp 9 to Integrate New Apple Pay Into Magento Websites

SANTA BARBARA, CA--(Marketwired - Sep 11, 2014) - Warp 9, Inc. (OTCQB: WNYN), the premier provider of mobile and desktop e-commerce solutions for midsize online sellers, today commented announced that it would integrate Apple Pay into WarpMobile Magento, its proprietary mobile solution for Magento users. The company's announcement comes on the potential for the global e-commerce industry on the heels of the Apple Event that announced the new iPhone 6, Apple Watch, and Apple Pay.

During the event held in Cupertino, CA, Apple CEO Tim Cook, as did Steve Jobs before him, rolled out innovative new products like the iPhone 6 and Apple Watch to the delight of viewers and consumers across the globe. Both technologies bring great promise to the mobile and desktop e-commerce space. The new iPhone 6 will be equipped with a faster processor and wireless capabilities, making online shopping from smartphones faster and more efficient, resulting in faster page loading and increased conversion rates. The Apple Watch provides yet another vehicle for brands to connect and engage consumers, improving trust and marketing capabilities, which bodes very well for online shopping.

Perhaps the most industry-disruptive concept discussed was that of Apple Pay, the first foray by the tech giant into the mobile wallet space. As referenced by yesterday's New York Times, Forrester Research expects mobile payments to reach $100 billion in the United States over the next five years.

This announcement aligns perfectly with Warp 9's vision of mobile commerce, which resulted in the launch of WarpMobile Magento solutions this past summer. Warp 9 plans to immediately incorporate Apple Pay into mobile and desktop e-commerce platforms developed for its clients, to increase shopper engagement, and overall revenue.

"The Apple Event announcements this week truly solidified the mobile commerce market opportunity that Warp 9 has identified over the past year," said Andrew Van Noy, CEO of Warp 9. "At this time, we are well positioned to grow with mobile innovators like Apple, whose Apple Pay platform seeks to improve the consumer experience while minimizing security risks. The future of e-commerce becomes more clear with each passing day, and we look forward to remaining at the forefront of innovation by continuing to build out our proprietary WarpMobile Magento offerings."

Following Apple's announcement, Internet Retailer, a leading e-commerce intelligence publication, penned an article, "Apple's bid to transform payments and mobile commerce," which featured insight from Warp 9 CEO Andrew Van Noy. Relating directly to e-commerce security, one of the most important features of WarpMobile Magento's platform, Van Noy authored a byline for Entrepreneur.com detailing how businesses of all sizes should approach cyber security and the protection of their customers, and their own, data.

About Warp 9

Since 1998, Warp 9, Inc. is the premier provider of mobile and e-commerce solutions for midsize online sellers. Offering fully managed Software-as-a-Service desktop and mobile e-commerce technology, Warp 9 allows customers to focus on their core online businesses, rather than on technical implementations. To learn more about Warp 9, please visit www.warp9inc.com or on Twitter at www.twitter.com/warp9inc, or on Facebook at www.facebook.com/warp9inc

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