TORONTO, ONTARIO--(Marketwired - Oct. 27, 2014) - YANGAROO Inc. (TSX VENTURE:YOO)(OTCBB:YOOIF), the industry's leading secure digital media management company, today announced a strategic relationship with Media 360 Partners to expand YANGAROO services and visibility in Los Angeles and other key West Coast Markets.
Media 360 Partners is a full service ad management and business development company in the media and advertising space, which functions as a completely integrated part of the internal sales and business development teams at partner companies, while also providing executive level advisory services; specifically working with ad clients, media agencies and related services to optimize advertising platform solutions. In this new partnership, YANGAROO will directly benefit from Media 360 Partners' extensive domain and market knowledge, and direct access to established relationships to increase YANGAROO's customer base with advertising firms, post-production houses and client brands.
YANGAROO's patented platform enables users to manage and deliver online, high quality audio and video content securely, quickly, and cost effectively to over 15,000 radio and television broadcast destinations in North America. YANGAROO's proven technology and track record aligns with Media 360 Partners' focus on delivering a "best-in-class" approach and enables them to expand the professional services they provide their clients.
Headquartered in Toronto, with a dedicated Advertising Division office in New York City, YANGAROO's partnership with Media 360 Partners will strengthen the company's visibility in L.A. and other West Coast Markets, that are major centers for the advertising industry.
"We are excited about working with YANGAROO in what we feel is another solid win-win partnership with a leading "best-in-class" ad solution provider," said Court Shannon, Principal and Founder, Media 360 Partners. "We are committed to creating value and ROI for each of our ad platform clients and YANGAROO will be a complementary strategic fit to expanding those efforts."
"We are continuing to grow and expand our presence and services and Media 360 Partners provides us with an accelerated opportunity to do just that in the L.A. and other key Markets," said Gary Moss, President and CEO, YANGAROO, Inc. "We look forward to cultivating a mutually beneficial relationship that will enable growth for both our companies."
For more information, visit www.yangaroo.com.
About Media 360 Partners:
Media 360 Partners is a full service ad management and business development company that effectively serves as a team member and integrated part of internal sales and business development divisions. Media 360 Partners also provides executive level advisory talent for diverse ad platforms and solution providers in the Advanced TV, Connected TV, Digital, and Out Of Home ad segments. The company has a proven track record in supercharging growth and being a leading access point for advertising agencies and clients seeking to create value and return on investment from advertising on "best-in-class" platform partners in all media forms. Media 360 Partners delivers highly experienced executive management and market representation of reliable solutions that support ad clients efforts to direct targeted and unique messages to consumers wherever they live, work or play.
About YANGAROO, Inc:
YANGAROO is a company dedicated to digital media management. YANGAROO's patented Digital Media Distribution System (DMDS) is a leading secure B2B digital cloud based solution focused on the music and advertising industries. The DMDS solution provides more accountable, effective, and far less costly digital management of broadcast quality media via the Internet. It replaces the physical, satellite and closed network distribution and management of audio and video content, for music, music videos, and advertising to television, radio, media, retailers, and other authorized recipients. The YANGAROO Awards platform is now the industry standard and powers most of North America's major awards shows.
YANGAROO has offices in Toronto, New York, and Los Angeles. YANGAROO trades on the TSX Venture Exchange (TSX-V) under the symbol YOO and in the U.S. under OTCBB: YOOIF.
The statements contained in this release that are not purely historical are forward-looking statements and are subject to risks and uncertainties that could cause such statements to differ materially from actual future events or results. Such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.