Gazelle(R) Introduces Smarter Way to Buy Smart Devices; Launches Site to Sell Gazelle Certified Pre-Owned Phones and Tablets

BOSTON, MA--(Marketwired - Oct 30, 2014) - Gazelle, the leading trade-in site for consumer electronics and the pioneer of reCommerce, today announced it launched a new service that allows consumers to purchase Gazelle Certified pre-owned devices from a trusted brand at prices well below what consumers are asked to pay for new. The Gazelle certification includes a rigorous 30-point inspection to ensure the devices are fully functional.

Gazelle's new offering is a "no-strings-attached" solution to what has become a common problem. In a world where breaking a screen, losing a phone, or dropping one in a puddle are all-too-frequent occurrences, there is demand for a flexible, hassle-free way to navigate contract restrictions, without making a major investment in a new phone or going several days without one. Gazelle also offers a great alternative for consumers seeking to avoid the high cost of new high-end smartphones, which typically cost $650 or more when bought without an expensive contract extension or payment plan.

Gazelle now sells a range of iPhones from the 4 up to the 5s and a range of iPad models. All of the items are rated as "Certified Like New" or "Certified Good," which ensures the phones are fully functional, restored to factory settings, and available for major carriers. Gazelle conducts its thorough inspection in-house, at its state-of-the-art processing facility in Louisville, Kentucky. Gazelle Certified devices come with a 30-day money back guarantee, so if someone is not satisfied with their purchase, the company will offer a full refund or exchange, no questions asked. Samsung Galaxy phones will be added in the coming weeks.

"In 2008, Gazelle introduced the idea of reCommerce to the market, helping consumers generate value from their used and even broken electronics through trade-in," said Sarah Welch, EVP Consumer for Gazelle. "We're now extending the trusted Gazelle brand to a new market: helping consumers who want all the benefits of a smart device without the high price tag of buying new. Whether consumers need a dependable, affordable phone quickly because they break or lose their phone and aren't eligible for a discounted upgrade, or they just want to avoid the high underlying costs of buying new, we think buying used is a really smart way to own a smartphone."

Gazelle's new offering is driven by three key principles:

  • Trust. Most consumers are worried about performance when purchasing pre-owned electronics; Gazelle Certified lends a level of assurance an online marketplace or less well-known direct seller simply does not have. Gazelle has already bought and sold more than 2 million electronic devices, with 9 out of 10 customers rating their experience with Gazelle as "excellent."
  • Freedom. There are no strings attached when consumers purchase a device from Gazelle. No contract extensions, no hidden fees, no requirement to stay with or switch to a new carrier -- just straightforward pricing based on the value of the device.
  • Affordability. The price most consumers are used to paying for devices is a subsidized price or one that is hidden by a lengthy series of monthly payments. The actual cost of the phone is much more than that, often coming in around $650 to $800. Gazelle is now offering consumers the option to get the smart device they want at a very competitive price by purchasing used. Gazelle offers a wide range of devices and price points to meet each consumer's needs.

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About Gazelle
Gazelle ( is the nation's leading consumer electronics reCommerce site, providing an easy, fast and safe way for consumers to get cash for their used electronics or buy Certified pre-owned devices. Gazelle reduces the risk and effort of buying and selling pre-owned electronic gadgets online with benefits such as comprehensive data removal and a reputation for very strong customer service, recognized by an A+ Better Business Bureau rating and a 9.5/10 Reseller Ratings review average. To date, Gazelle has paid out more than $200 million and bought and resold more than 2 million devices, helping consumers upgrade to the latest technology. Based in Boston, Gazelle is privately owned and is backed by premier venture capital firms Venrock Associates, RockPort Capital Partners and Physic Ventures.

Gazelle is a trademark of Gazelle, Inc., registered in the U.S. iPhone and iPad are trademarks of Apple Inc., and Galaxy is a trademark of Samsung, Inc., registered in the U.S. and other countries. Gazelle is not affiliated with Apple or Samsung.

Contact Information:

Jenelle Tortorella for Gazelle
gazelle [at] launchsquad [dot] com