SAN MATEO, CA--(Marketwired - Nov 19, 2014) - AtHoc, Inc., the leader in network-centric interactive crisis communication systems, today announced that Rear Admiral Robert E. Day, Jr., U.S. Coast Guard (Retired), has been appointed to the company's Strategic Advisory Board. With more than 30 years of leadership experience in both defense and industry, Day will advise on new market opportunities, strategic growth and expansion in the United States and in new and emerging markets.

CLICK TO TWEET: Rear Admiral Robert E. Day, Jr., #USCG (Ret.), Joins @athoc Strategic Advisory Board:

"AtHoc pioneered collaborative crisis communications and it continues to innovate with unique approaches across multiple industries," said Day. "I'm excited about the direction the company is taking as it continues to expand its leadership role in the market. I look forward to leveraging my expertise at this exciting time in the company's history."

"Bob is a great addition to our Strategic Advisory Board," said Guy Miasnik, President and CEO of AtHoc. "His leadership and expertise in incident and disaster response as well as cyber security strategy development will play a key role as we continue to accelerate our growth in markets around the world."

During Day's 34-year career with the US. Coast Guard, he held a broad range of communications and information technology leadership positions responsible for acquiring, operating, and maintaining the myriad of advanced capabilities used by the Coast Guard to execute their extensive missions. He progressed through a series of increasingly challenging command and staff positions leading to a senior executive level appointment as a two-star Admiral, serving five years as CIO and Commander CG Cyber Command.

Rear Admiral Day is currently the Principal at Bob Day and Associates LLC, where he provides cyber and technology consulting services to public and private sector organizations. He is also Executive Director for the Commonwealth of Virginia Cyber Commission. Day is the recipient of several military awards including the Coast Distinguished Service Medal.

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About AtHoc
AtHoc is the recognized leader, innovator and trusted partner in network-centric interactive crisis communication systems. AtHoc's products are used for physical security, business continuity, employee protection, personnel accountability, staff recall and regulatory compliance for military, homeland security, government, healthcare, industrial and commercial organizations. AtHoc was recently awarded Government Security News' (GSN) award for Best Mass Notification System and has also been recognized by Gartner, Inc. as a leader in its Magic Quadrant for Emergency Mass Notification Services and by IHS Inc. as The Fastest Growing Mass Notification Software Supplier. For more information about AtHoc, please visit