SUNNYVALE, CA--(Marketwired - Nov 20, 2014) - With two out of every five Americans planning to travel for Thanksgiving, and 60 percent of those planning to drive for more than 200 miles (Travelocity), more travelers than ever will be relying on their smart devices to survive the long journeys home this festive season. Lepow, a design firm who reinvents ordinary objects to bring joy to digital consumers, is introducing innovations in battery design in its ultra slim POKI line of portable batteries that will ensure that holiday travelers can extend their battery life to stay in touch or to access their favorite movies, music and books, even if they get delayed on roads or at airports.

Lepow overhauled the clunky battery charger inside and out to create the traveler's lifeline to civilization. Here's how the POKI stands head and shoulders above the rest:

  • It's light and slim, yet powerful

The POKI, or short for "pocket," is a compact yet powerful portable battery that can be easily slipped into pockets or bags. It is thinner than the diameter of a penny, and 80 percent lighter than the standard external battery, so it won't weigh hand-carry luggage or purses down. It comes in two capacities, 5000 mAH, which is perfect for overnight getaways (or charging the iPhone 6 twice), and 10,000 mAH, which will supply power for three-to-four day trips (or charging the iPhone 6 about 5 times). The charger is made with a premium lithium polymer battery, which is more stable and efficient than the typical lithium ion batteries found in other chargers. It is compatible with the iPhone 6, 5S and 5; iPad, and iPad mini; and a wide range Android and Windows tablets and smartphones.

  • It's beautiful

Its form factor has been carefully thought out to embody a feeling of organic sensuality -- a softly-rounded curved surface and rubberized outer material provides protection and a comfortable grip, while a sensor LED strip lights up when swiped to reveal battery life. The design team chose refreshing mint, Pantone's 2014 Color of the Year, to denote the POKI's departure from the ordinary. The POKI comes in an environmentally-friendly wool felt case and recyclable cork packaging that makes it the stylish, yet completely practical stocking stuffers friends, family and ourselves.

"The everyday products we use most present us with a great opportunity -- Lepow sees that they can be intelligently designed and lovingly crafted to be surprisingly beautiful yet functional," said Jacky Fan, chief executive officer of Lepow. "The packaging, carefully-selected materials and new inner workings all work seamlessly together to create a sense of anticipation, pleasure and even playfulness from the first time our customers use the POKI."

Black Friday and Cyber Monday Deals
To celebrate the launch of the POKI this year and jumpstart a season full of holiday cheer, Lepow will be participating in the 2014 Black Friday and Cyber Monday with the following offers on Amazon:

November 19 to November 25

  • Poki 5000mAh: $19.99, originally $29.99; $10 off with coupon code: POKI5000

November 26 to December 2

*All offers are applicable on only, and the page must say "sold by Lepow Official, fulfilled by Amazon."

About Lepow
Lepow is a design firm that reinvents everyday objects to bring joy to digital consumers. Its products blend architectural design elements, fashion-forward colors, premium materials and superior functionality to create pure expressions of the playfulness that their customers experience during their digital lives. Lepow has garnered a prestigious red dot design award for outstanding industrial design and the iLounge Product of the Year 2014 award. Visit

Contact Information:

Media Contacts:
Sharon Sim-Krause
Phone: (415) 420-1889

Mary Placido
Phone: (415) 218-3627