NEW YORK, NY--(Marketwired - Jan 13, 2015) -  Work Market, the SaaS solution that helps companies find, engage, manage and pay their freelance and independent contractor workforce from a single platform, today announced that Stephen DeWitt has joined the company as Chief Executive Officer.

A widely recognized leader in the technology industry for more than 30 years, DeWitt has held executive positions with some of the most influential companies in the industry, including Hewlett-Packard, Cisco Systems and Symantec. He has also helped grow multiple technology start-ups, including Cobalt Networks, where as CEO, he guided the company from its infancy to a period of rapid growth and, ultimately, a dramatic IPO and multi-billion dollar acquisition by Sun Microsystems.

In his new role as CEO of Work Market, DeWitt will be instrumental in driving the growth of the company as it continues to revolutionize the ecosystem of freelance work and help more companies connect with the individuals who want more control over how, when and where they work. Businesses from large to small are re-engineering themselves to take advantage of the on-demand economy and position for future competitiveness. Research estimates predict that more than 40 percent of the U.S. workforce will be characterized by contingent workers by 2020, representing more than 60 million workers. Additional research shows that 70 percent of the millennial workforce sees themselves working independently, rather than within the traditional organizational structure.

To help companies re-engineer their processes to address this new reality, Work Market offers a comprehensive solution to manage the entire freelance worker lifecycle, including the selection of qualified contractors, talent pool management, workflow processes, compensation and reporting. Prior to Work Market, there was no viable means by which enterprises could manage these complexities from a single platform. Led by industry veterans and renowned technology experts dedicated to innovation, creativity and customer experience, the addition of DeWitt further enhances Work Market's executive team with a proven leader in the technology space. As a result, the company has the right talent in place to guide future growth and ensure it is the partner of choice for organizations seeking to strategically address freelance workforce management.

"Work Market was founded to change how business is done, and in today's freelance economy, that means facilitating the way companies connect with and manage their freelance talent," said Jeff Wald, President and Co-founder of Work Market. "As we continue to deliver new innovation to the industry, it is only fitting that we appoint a leader who is just as game-changing and forward thinking as our company. I am pleased to welcome Stephen as our new CEO, as his extensive Silicon Valley know-how and history of leading companies to success make him the best choice for this role."

"Not only is Work Market rapidly defining a business-critical category in the workforce management space; it is indeed changing the way in which business is done," said DeWitt. "As workforce expectations and the accelerated speed of business evolve, companies cannot afford to ignore the important role of freelance talent and how to manage them."

Prior to joining Work Market, DeWitt held several executive positions with Hewlett-Packard, most recently serving as Senior Vice President of Worldwide Enterprise Marketing. He also served as the Senior Vice President and General Manager of the Americas for the Personal Systems Group. As President and CEO of Cobalt Networks, he guided the company from its start-up roots to a high-profile IPO and ultimately, its acquisition by Sun Microsystems. Earlier in his career, he held the positions of Vice President and General Manager, Enterprise Network Management and Vice President of Enterprise Marketing for Cisco Systems, and he served as Vice President of Worldwide Marketing for Symantec. In addition to his professional experience, DeWitt holds a Bachelor of Science degree in Finance and Economics from Babson College.

About Work Market
Work Market is the leading enterprise-class platform for the management of contract and freelance talent. Businesses of all sizes use the Work Market platform to manage the complete lifecycle of their freelance talent, including the selection and engaging of contracted resources, the deployment and ongoing management of labor at scale and all associated payment and reporting processes. Our solution allows businesses to increase labor productivity and enhance work quality while dramatically reducing costs. To learn more visit Work Market has trademarked the phrase "Find Verify Engage Manage Pay Rate" and the Work Market FMS Framework is patent pending.