Morstad Concludes "Morstad Gives Back" Campaign With Danbury Grassroots Academy

Morstad Successfully Completes Pro-Bono Marketing Partnership


GREENWICH, Conn., Feb. 19, 2015 (GLOBE NEWSWIRE) -- Morstad, a Greenwich-based full-service marketing and branding firm dedicated to the financial services industry, has successfully closed its 2014 "Morstad Gives Back" campaign with Danbury Grassroots Academy ("DGA"). The "Morstad Gives Back" program selects one not-for-profit that can benefit from the firm's unrivaled expertise in branding, marketing, and design. Morstad awarded DGA with $25,000 in marketing services to help promote their mission – to improve the lives of promising, select students in the Danbury community by emphasizing education, character development, nutrition, and tennis.

Through their partnership, Morstad has refined the DGA logo, tagline, and messaging. Morstad also crafted branded marketing materials including a corporate brochure and complementary pieces to support the DGA, which offers free, year-round programs serving 50 at-risk students between the ages of 8 and 18. "Karen Morstad and her team went to great lengths to create new, inviting, and informative materials designed to benefit DGA. With the polished messaging and new marketing materials, we are all the more confident we can meet our fundraising goals and inspire change in the community," said Lauren Dalton, Executive Director of Danbury Grassroots Academy.

"Working with DGA reminded us why we first launched the 'Morstad Gives Back' program. There are countless not-for profits that need help voicing their organization's mission. This is perhaps the most rewarding experience our team realizes each year – a chance to help those who truly embody and promote the philanthropic spirit," said Karen Morstad, President of Morstad.   

Morstad will launch its 2015 "Morstad Gives Back" campaign in March. For more information, visit www.morstad.net or contact Karen Beauchamp, Director of Marketing, at 203.661.1090 / kbeauchamp@karenmorstad.

About Morstad:

In 2004, seasoned marketer Karen Morstad founded Morstad, a full-service marketing and branding firm dedicated to the financial services industry. The firm continues to provide clients in the intermediary and institutional channels with custom brand strategy and creative marketing solutions designed to successfully launch new products, penetrate markets, gain market share, and achieve their business goals. For more information, visit www.morstad.net.

About Danbury Grassroots Academy:

Danbury Grassroots Academy is a free, year round program serving 50 at- risk students, ages 8-18, since 2006. Our mission is to improve the lives of promising, selected students in Danbury emphasizing education, character, tennis, and health. We provide our students with a disciplined and nurturing environment for mentoring, promoting healthy lifestyles, and building self-esteem. For more information, please visit www.danburygrassrootsacademy.org.


            

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