MOUNTAIN VIEW, CA--(Marketwired - Mar 16, 2015) - KnownCircle, a division of of SocialTwist, Inc., the leader in social referral marketing that drives referral programs for over 50 of the Fortune 500 brands, today announced that its social referral network has been expanded to include more than 700,000 members in the accounting and tax profession.

The KnownCircle network gives consumers an easy way to find trusted service providers while also enabling professionals to use the power of social media to rapidly build their referral business. Service Providers can generate leads year-round and track their referral success via a robust analytics dashboard that gives them detailed insights on leads generated, referral sources and trends.

"Professional service providers, from CPAs to insurance brokers, secure most of their new business via referrals, and with the tax season in full swing, it's the perfect time for them to start building their referral network on KnownCircle," said Vijay Pullur, CEO of SocialTwist. "Our platform makes it incredibly easy for them to get customer endorsements, and leverage social media without even having to create a social profile. Even if you don't have a Facebook profile, your customer's Facebook friends will still be able to find you. Our powerful social referral and discovery engine is designed to ensure service providers and customers have a way of finding each other via trusted connections."

How it works? Fast and Simple.

  • Professional service providers can set up their profiles for free and invite customers to endorse them by simply joining their KnownCircle.
  • Now, anytime the customer's friends or family are in the market for a service, they can just search and discover the service providers specifically endorsed by people they know
  • Customers can also choose to refer the service provider directly -- by sending emails or posting to their social networks -- all from within the KnownCircle platform.

KnownCircle launched in February 2015, for insurance industry professionals with more than 200,000 agency and broker profiles. KnownCircle has now added accounting and tax professionals for a total of more than 900,000 professionals. Over the next few months, the platform will expand to include additional professional service providers including financial advisors, real estate agents, attorneys and more.

To see a demonstration of KnownCircle visit:

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About KnownCircle
KnownCircle is the innovator of the leading social referral network for professional service providers. It makes referring a trusted provider easy by using the power and reach of social media and makes it simple to be discovered by and connected to new customers that have been referred by friends and family. Powered by SocialTwist, the leader in social referral marketing that drives marketing referral programs for over 50 of the world's Fortune 500 brands, KnownCircle helps customers find the services their social community trusts the most, creating a quick and lasting business connection. For more information, please visit

About SocialTwist
SocialTwist is a social referral marketing platform that transforms the way brands reach, acquire, and retain new customers. Customers are motivated to refer others through their social connections -- thereby driving awareness, engagement and purchase. Since 2008, more than 50 of the world's largest brands including Kimberly Clark, Sara Lee, Procter & Gamble, ConAgra Foods, Jamba Juice, Barnes & Noble, and others have worked with SocialTwist to integrate low-cost social referral programs into their marketing efforts. In addition to consumer products, SocialTwist solutions serve customers in financial services, membership organizations, hospitality, entertainment and other sectors. Visit us at

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Media Contact
Sabrina Sanchez
The Ventana Group
(540) 253-5060

Denise Nelson
The Ventana Group
(925) 837-6277