hc1.com(R) Adds Collaboration Center and Campaign Management to Healthcare Cloud Solution

INDIANAPOLIS, IN--(Marketwired - Apr 9, 2015) - hc1.com, the leading Healthcare Relationship Cloud® company, has added new ways for healthcare service, operations, sales and marketing teams to achieve stronger internal and external collaboration and communication. Click to Tweet.

The hc1® Collaboration Center transforms the way healthcare teams interact by eliminating information and communication silos and giving users a 360-degree view of all client, provider and patient details. hc1 users can get updates on clinical information, learn of new business opportunities, and gain awareness of action items that require attention. When action items are resolved, hc1 users are automatically updated in the hc1 Collaboration Center and via email, ensuring transparency and closed-loop accountability.

The hc1 Collaboration Center can be used by service, operations, sales or marketing teams within a healthcare organization to coordinate care, as well as with key stakeholders outside the company to streamline collaboration and improve efficiency within a fully HIPAA-compliant solution. For example, phlebotomists can receive secure messages from lab techs through hc1.com, alerting them to sample issues, speeding up the re-draw process and improving the patient experience.

The hc1 Campaign Management solution enables health systems, hospitals, and labs to create and execute campaigns that deliver personalized communication to customers and patients in order to boost patient acquisition, improve customer retention, drive efficiencies and reduce costs associated with appointment no-shows. Key capabilities in the solution include list building, audience segmentation, message creation, email sending and tracking. For example, a health system would use demographic data to segment and target a population of patients who may be less likely to pre-register for outpatient surgery services.

"As the industry becomes more competitive, it's imperative that healthcare organizations deliver a superior level of service to patients," said Brad Bostic, CEO at hc1.com. "Our new Collaboration Center and Campaign Management solutions help healthcare organizations deliver better and more personalized care by streamlining communication, reducing inefficiencies and securely sharing information."

About hc1.com
The hc1® Healthcare Relationship Cloud® enables health systems and diagnostic labs to personalize the healthcare experience for patients and providers throughout the entire care journey. Designed to meet the specific clinical and business relationship needs of healthcare entities, the hc1 Healthcare Relationship Cloud has been adopted across more than 600 locations around the globe and has processed over one billion diagnostic transactions to date. hc1.com works with industry leaders such as Cleveland Clinic, Alere, General Genetics Corporation and AmeriPath. More information is available at www.hc1.com, on Twitter @hc1_HRM, on LinkedIn at https://www.linkedin.com/company/hc1-com and Facebook at https://www.facebook.com/hc1.com.labCRM.

Contact Information:

For information contact
Clarus Communications:

Linda Muskin
(847) 432-7300

Mara Conklin
(678) 825-2000