NEW YORK, NY--(Marketwired - Apr 21, 2015) - Work Market, the SaaS solution that helps companies find, manage and pay their freelance and independent contractor workforce from a single platform, today announced that it has been named a "Cool Vendor" in the "Cool Vendors in Procurement and Sourcing Technology"1 report by Gartner, Inc.

As a pioneer in developing freelance management systems (FMS), Work Market was evaluated on innovation in service procurement, supplier governance and contract management. The company's technology was developed to transform how enterprises find, manage and pay its variable, non-employee workforce.

According to the Freelancers Union, nearly 53 million Americans -- approximately 33% of the U.S. workforce -- are currently freelancing. That figure is expected to balloon to 50% by 2020. The surge in non-traditional talent is giving today's biggest enterprises a valuable opportunity to re-engineer their workforces and become more nimble in a hyper-responsive world. Work Market empowers businesses to directly access new sources of talent, fill critical skills gaps and simplify complex management workflows into one seamless dashboard.

"We consider this recognition by Gartner to be a tremendous honor that serves to validate our total focus at Work Market. We build the tools that businesses need to capitalize on the benefits of a flexible workforce," said Stephen DeWitt, CEO of Work Market. "Demand for simple, yet powerful freelance management solutions will only continue to grow as more enterprises transition to an on-demand workforce to stay competitive in a modern world. Our platform was built specifically to address this dynamic and provides an elegant solution to the challenges associated with managing a freelance workforce."

The report states, "The improving global economy combined with the desire of buyers to improve their performance has created the right conditions, once again, for innovation in technology, product offering and business model. It is worth looking beyond traditional procurement and sourcing vendors to seek out new approaches to thorny problems and to uncover innovation."

The full "Cool Vendors in Procurement and Sourcing Technology" report can be accessed at:

Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

1 Gartner. "Cool Vendors in Procurement and Sourcing Technology, 2015," by Deborah Wilson and Magnus Bergfors, April 13, 2015.

About Work Market
Work Market is the leading enterprise-class platform for the management of contract and freelance talent. Businesses of all sizes use the Work Market platform to manage the complete lifecycle of their freelance talent, including the selection and engaging of contracted resources, the deployment and ongoing management of labor at scale and all associated payment and reporting processes. Our solution allows businesses to increase labor productivity and enhance work quality while dramatically reducing costs. To learn more visit Work Market has trademarked the phrase "Find Verify Engage Manage Pay Rate" and the Work Market FMS Framework is patent pending.