NEW YORK, NY--(Marketwired - May 18, 2015) - SmartMetric, Inc. (OTCQB: SMME) -- SmartMetric, the creator of a fully functional biometric fingerprint reader that sits inside a credit or debit card says that the massive increase in financial losses due to credit card and account takeover fraud show the need for better and stronger identity and payments card security.

A recently published report, titled, The True Cost Of Fraud, by LexisNexis reveals a huge increase in credit card fraud rates. For 2014, credit card fraud in the United States rose from $8 billion to $12 billion in just 12 months over the previous year, while the ever increasing threat of account takeover saw a 2014 cost of $5 billion.

SmartMetric is about to release its biometric fingerprint verified and activated payments card as a new and powerful tool in the ongoing war against payments fraud, the company President & CEO, Chaya Hendrick, said today.

To view a video of the SmartMetric biometric chip card follow this link:
SmartMetric Biometric Payments Card

To view the company website:

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Contact Information:

Investor Relations
Everest Corporate Advisors, Inc.
702.334.7791 or 415.250.0105

SmartMetric, Inc.
Office: 702.990.3687 or 786.269.2238